Capcom vs Ubisoft:Which is searched more?
In September 2026, Capcom had more branded searches than Ubisoft among game publishers worldwide. Capcom had about 301,000 branded searches, while Ubisoft had 40,500. Capcom made up 4.6% of all game publisher searches we track, and Ubisoft accounted for 0.62%. These are worldwide searches for English-language branded terms.
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Is Capcom or Ubisoft more popular in search?
Compare the game publishers people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Capcom, Ubisoft. The figures are in the table below the chart.
View monthly share of searches table
| Month | Nintendo | The Legend of Zelda | Capcom | Square Enix | Take-Two | EA Sports FC | Ubisoft | Activision Blizzard |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 69.1% | 18% | 3.4% | 3.7% | 2% | 1.6% | 1% | 1% |
| Nov 2025 | 71.2% | 17% | 2.3% | 3.8% | 3% | 1.1% | 1.1% | 0.47% |
| Dec 2025 | 72.4% | 15.5% | 2.9% | 3.9% | 1.7% | 1.1% | 1.9% | 0.48% |
| Jan 2026 | 65.1% | 18.9% | 3.2% | 4.2% | 2.3% | 1.9% | 3.9% | 0.53% |
| Feb 2026 | 66.7% | 16.9% | 4.9% | 5.2% | 2.9% | 1.9% | 0.99% | 0.54% |
| Mar 2026 | 64.1% | 18.6% | 8.6% | 4.2% | 1.9% | 1.2% | 0.95% | 0.42% |
| Apr 2026 | 63.3% | 19.7% | 8.5% | 3.5% | 2.2% | 1.5% | 0.94% | 0.42% |
| May 2026 | 64.8% | 18.8% | 4.8% | 4.2% | 4.1% | 1.8% | 0.96% | 0.43% |
| Jun 2026 | 64.4% | 18.7% | 4.7% | 4.3% | 4.1% | 2.2% | 1.2% | 0.43% |
| Jul 2026 | 67.6% | 18.5% | 4.1% | 3.6% | 2% | 2.9% | 1% | 0.37% |
| Aug 2026 | 64.4% | 18.7% | 3.9% | 3.5% | 6.1% | 2.2% | 0.78% | 0.43% |
| Sep 2026 | 62.3% | 25.5% | 4.6% | 3.3% | 2.2% | 1% | 0.62% | 0.41% |
How has the Capcom and Ubisoft comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Ubisoft took it in January 2026, Capcom took it in February 2026.
- Across the 12 months ending September 2026, Capcom’s share of searches among game publishers worldwide moved from 3.4% to 4.6%, and its estimated monthly branded searches moved from 165K to 301K.
- Across the 12 months ending September 2026, Ubisoft’s share of searches among game publishers worldwide moved from 1% to 0.62%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for game publishers worldwide in September 2026?
2 changes
In September 2026, Capcom overtook Take-Two to rank 3rd among game publishers worldwide, with 4.6% of the searches.
Ubisoft’s share of searches among game publishers worldwide has lost ground for 3 months in a row, from 1.2% to 0.62% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Capcom’s and Ubisoft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among game publishers
Nintendo vs The Legend of Zelda: compare search popularity- Nintendo vs Capcom: compare search popularity
Nintendo vs Square Enix: compare search popularity
Nintendo vs Take-Two: compare search popularity- The Legend of Zelda vs Capcom: compare search popularity
- The Legend of Zelda vs Square Enix: compare search popularity
Put your own brand in this comparison
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