Brandwave

Califia Farms vs Planet Oat:Which is more popular?

In September 2026, Califia Farms had more branded searches than Planet Oat among oat milk brands worldwide. Califia Farms had about 24,700 branded searches, while Planet Oat had 14,300. Califia Farms made up 3.5% of all oat milk brand searches we track, and Planet Oat accounted for 2%. When we asked ChatGPT and Google AI Overviews about oat milk brands, Planet Oat appeared in all four answers and Califia Farms in three. Planet Oat was mentioned before Califia Farms in three out of four answers.

Among oat milk brands worldwide in September 2026

Who do people search for more?

Califia Farms, about 73% more searches than Planet Oat

Califia Farms 24.7K searchesPlanet Oat 14.3K searches

Who does AI mention more?

Planet Oat, mentioned in every answer we collected

Planet Oat in 4 of 4Califia Farms in 3 of 4

Who does AI recommend more?

Planet Oat, named ahead of Califia Farms in 3 of 4 answers

Planet Oat first in 3Califia Farms first in 1

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Top oat milk brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Planet Oat appeared in all four answers. Califia Farms was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Planet Oat was listed before Califia Farms in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Oatly1st
  2. Chobani2nd
  3. Planet Oat3rd
  4. Califia Farms4th
  5. Elmhurst5th
  6. Minor Figures6th
  7. Alpro–
  8. So Good–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Chobani4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Oatly4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Planet Oat4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Califia Farms3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Elmhurst2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Minor Figures1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Alpro0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • So Good0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about oat milk brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Califia Farms or Planet Oat more popular in search?

This chart shows how often people search Google for Califia Farms and Planet Oat by name. Each line represents a brand's share of searches for all eight oat milk brands we track, month by month, from English-language searches worldwide.

Califia Farms and Planet Oat among oat milk brands worldwide, by month

Share of searches by month for Califia Farms, Planet Oat. The figures are in the table below the chart.

View monthly share of searches table
MonthChobaniOatlyAlproSo GoodCalifia FarmsPlanet OatMinor FiguresElmhurst
Oct 202545.8%20.5%16.8%9.4%3.8%1.5%1.3%0.97%
Nov 202537.9%25.4%16.9%11.6%3.8%1.6%1.6%1.2%
Dec 202536.6%24.5%16.5%13.6%4%2.1%1.3%1.4%
Jan 202635.9%24.1%19.7%11%4.4%2.1%1.5%1.4%
Feb 202637.3%25%20.5%9.3%3.7%1.8%1.3%1.2%
Mar 202634.3%28%18.8%10.5%3.9%1.6%1.4%1.3%
Apr 202636.4%24.4%20%11.1%3.7%1.7%1.5%1.2%
May 202636.3%24.4%19.9%11.2%3.4%2.1%1.5%1.2%
Jun 202638.1%25.5%17%11.7%3.5%1.8%1.3%0.97%
Jul 202633.2%27.3%18.2%12.5%4.1%2.1%1.4%1.3%
Aug 202642.4%23.3%15.5%10.7%3.5%2.2%1.2%1.3%
Sep 202642.4%23.2%15.5%10.6%3.5%2%1.4%1.3%

How has the Califia Farms and Planet Oat comparison changed over the last 12 months?

3 findings
  • Califia Farms was ahead of Planet Oat in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Califia Farms’ share of searches among oat milk brands worldwide moved from 3.8% to 3.5%, and its estimated monthly branded searches moved from 30.2K to 24.7K.
  • Across the 12 months ending September 2026, Planet Oat’s share of searches among oat milk brands worldwide moved from 1.5% to 2%, and its estimated monthly branded searches moved from 11.7K to 14.3K.

How did search popularity change for oat milk brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Planet Oat worldwide rose 22.2% over 12 measured months, from 11.7K to 14.3K in September 2026.

  2. Estimated monthly branded searches for Califia Farms worldwide fell 18.2% over 12 measured months, from 30.2K to 24.7K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Califia Farms’ and Planet Oat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Califia Farms

2 branded search terms

  • califia
  • califia farms

Planet Oat

2 branded search terms

  • planet oat
  • planet oat milk

How the Brand Demand Index is measured

Other head-to-heads among oat milk brands

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