Cake Equity vs Eqvista:Which is more popular?
In September 2026, Cake Equity had more branded searches than Eqvista among equity management platforms worldwide. Cake Equity had about 3,600 branded searches, while Eqvista had 2,900. Cake Equity made up 5.8% of all equity management platform searches we track, and Eqvista accounted for 4.7%. When we asked ChatGPT and Google AI Overviews about equity management platforms, Cake Equity and Eqvista each appeared in three of the five answers. Cake Equity and Eqvista were each mentioned first in two of the four answers that named either.
Who do people search for more?
Cake Equity, about 24% more searches than Eqvista
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Each is named first in 2 of 4 answers.
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Top equity management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Cake Equity was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Eqvista was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Cake Equity and Eqvista were each listed first in two of the four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Carta1st
Pulley2nd
Shareworks3rd
Ledgy4th
Eqvista5th- Cake Equity6th
Qapita7th
Global Shares–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Ledgy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Carta5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Pulley5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Shareworks4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Cake Equity3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Eqvista3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Qapita2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Global Shares0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about equity management platforms
5 answers
Asked ChatGPT
“Which equity management platform should I use?”
Asked ChatGPT
“What are the best equity management platforms?”
Asked ChatGPT
“What's the best equity management platform for cap table management?”
Searched Google, AI Overview
“equity management platform”
Searched Google, AI Overview
“cap table software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Cake Equity or Eqvista more popular in search?
This chart shows how often people search Google for Cake Equity and Eqvista by name. Each line represents a brand's share of searches for all eight equity management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Cake Equity, Eqvista. The figures are in the table below the chart.
View monthly share of searches table
| Month | Shareworks | Ledgy | Qapita | Global Shares | Cake Equity | Eqvista | Carta | Pulley |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 49.3% | 10% | 14.7% | 16.4% | 5.4% | 2.8% | 1.2% | 0.21% |
| Nov 2025 | 52.3% | 10.5% | 12.8% | 14.4% | 5.7% | 3% | 1.2% | 0.11% |
| Dec 2025 | 54.7% | 11% | 13.4% | 12.3% | 4.8% | 2.6% | 1.1% | 0.12% |
| Jan 2026 | 58.5% | 11.8% | 9.5% | 10.8% | 5.2% | 2.7% | 1.2% | 0.16% |
| Feb 2026 | 56.6% | 11.4% | 13.8% | 8.7% | 5% | 2.7% | 1.7% | 0.1% |
| Mar 2026 | 54% | 13.3% | 13.2% | 9.5% | 4.8% | 3.2% | 2% | 0.09% |
| Apr 2026 | 56.4% | 11.4% | 13.8% | 8.1% | 5% | 2.6% | 2.5% | 0.15% |
| May 2026 | 52.1% | 12.9% | 15.6% | 9% | 5.7% | 2.5% | 2.2% | 0.08% |
| Jun 2026 | 58.3% | 11.8% | 11.7% | 8.1% | 5.2% | 2.7% | 2.2% | 0.1% |
| Jul 2026 | 53.1% | 13.1% | 15.9% | 7.4% | 4.7% | 3.1% | 2.6% | 0.11% |
| Aug 2026 | 58.8% | 11.9% | 14.4% | 5.5% | 5.2% | 2.3% | 1.7% | 0.13% |
| Sep 2026 | 53.2% | 13.2% | 13% | 7.4% | 5.8% | 4.7% | 2.4% | 0.34% |
How has the Cake Equity and Eqvista comparison changed over the last 12 months?
3 findings
- Cake Equity was ahead of Eqvista in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cake Equity’s share of searches among equity management platforms worldwide moved from 5.4% to 5.8%, and its estimated monthly branded searches held steady at 3.6K.
- Across the 12 months ending September 2026, Eqvista’s share of searches among equity management platforms worldwide moved from 2.8% to 4.7%, and its estimated monthly branded searches moved from 1.9K to 2.9K.
How did search popularity change for equity management platforms worldwide in September 2026?
2 changes
In September 2026, Eqvista gained share of searches among equity management platforms worldwide, from 2.3% to 4.7%.
In September 2026, Cake Equity gained share of searches among equity management platforms worldwide, from 5.2% to 5.8%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Cake Equity’s and Eqvista’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cake Equity
1 branded search term
- cake equity
Eqvista
1 branded search term
- eqvista
Other head-to-heads among equity management platforms
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