Brooks vs Enell:Which is searched more?
In September 2026, Brooks had more branded searches than Enell among sports bra brands worldwide. Brooks had about 74,000 branded searches, while Enell had 1,590. Brooks made up 0.12% of all sports bra brand searches we track, and Enell accounted for <0.01%. These are worldwide searches for English-language branded terms.
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Is Brooks or Enell more popular in search?
Compare the sports bra brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Brooks, Enell. The figures are in the table below the chart.
View monthly share of searches table
| Month | Nike | Adidas | Lululemon | Under Armour | Victoria's Secret | Brooks | Enell |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.7% | 35.2% | 20.6% | 6.2% | 0.25% | 0.14% | <0.01% |
| Nov 2025 | 38.1% | 34.6% | 21.6% | 5.3% | 0.21% | 0.1% | <0.01% |
| Dec 2025 | 36.7% | 32.7% | 24.3% | 6% | 0.2% | 0.09% | <0.01% |
| Jan 2026 | 42.2% | 31.9% | 19.7% | 5.9% | 0.2% | 0.11% | <0.01% |
| Feb 2026 | 40% | 35.9% | 18.2% | 5.5% | 0.22% | 0.1% | <0.01% |
| Mar 2026 | 41.2% | 37.7% | 15.2% | 5.6% | 0.19% | 0.12% | <0.01% |
| Apr 2026 | 39.5% | 36.9% | 17.8% | 5.4% | 0.26% | 0.15% | <0.01% |
| May 2026 | 37.4% | 40.3% | 16.8% | 5.1% | 0.25% | 0.14% | <0.01% |
| Jun 2026 | 37.9% | 39.2% | 17.3% | 5.2% | 0.26% | 0.12% | <0.01% |
| Jul 2026 | 37.8% | 39.8% | 17% | 5.1% | 0.25% | 0.11% | <0.01% |
| Aug 2026 | 37.7% | 40% | 16.8% | 5.1% | 0.25% | 0.14% | <0.01% |
| Sep 2026 | 40% | 35.9% | 18.2% | 5.5% | 0.27% | 0.12% | <0.01% |
How has the Brooks and Enell comparison changed over the last 12 months?
3 findings
- Brooks was ahead of Enell in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Brooks’ share of searches among sports bra brands worldwide moved from 0.14% to 0.12%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 12 months ending September 2026, Enell’s share of searches among sports bra brands worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 1.6K.
How did search popularity change for sports bra brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Brooks worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Brooks’ and Enell’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among sports bra brands
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