Brooklyn Bedding vs Emma Sleep:Which is searched more?
In August 2026, Brooklyn Bedding and Emma Sleep were level on Share of Search among mattress topper brands worldwide, with an estimated 61.4K versus 60.5K branded searches, at 8.1% and 8% estimated Share of Search. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Brooklyn Bedding or Emma Sleep?
Compare the mattress topper brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Brooklyn Bedding, Emma Sleep. The figures are in the table below the chart.
View monthly share of search table
| Month | Brooklyn Bedding | Emma Sleep |
|---|---|---|
| Oct 2025 | 5.6% | 8.5% |
| Nov 2025 | 4.1% | 7.6% |
| Dec 2025 | 2.7% | 3.2% |
| Jan 2026 | 5.9% | 8.9% |
| Feb 2026 | 5.8% | 6.1% |
| Mar 2026 | 7.2% | 7.4% |
| Apr 2026 | 7.3% | 7.4% |
| May 2026 | 7.4% | 6% |
| Jun 2026 | 9.5% | 7.9% |
| Jul 2026 | 8.7% | 7% |
| Aug 2026 | 8.1% | 8% |
| Sep 2026 | — | — |
How has the Brooklyn Bedding and Emma Sleep comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Brooklyn Bedding took it in May 2026.
- Across the 11 months ending August 2026, Brooklyn Bedding’s estimated Share of Search among mattress topper brands worldwide moved from 5.6% to 8.1%, and its estimated monthly branded searches moved from 39.8K to 61.4K.
- Across the 11 months ending August 2026, Emma Sleep’s estimated Share of Search among mattress topper brands worldwide moved from 8.5% to 8%, and its estimated monthly branded searches held steady at 60.5K.
How did search popularity change for mattress topper brands worldwide in August 2026?
2 changes
In August 2026, Emma Sleep gained estimated Share of Search among mattress topper brands worldwide, from 7% to 8%.
In August 2026, Brooklyn Bedding lost estimated Share of Search among mattress topper brands worldwide, from 8.7% to 8.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Brooklyn Bedding’s and Emma Sleep’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Brooklyn Bedding
12 branded search terms
- brooklyn aurora luxe
- brooklyn bedding
- brooklyn bedding aurora
- brooklyn bedding bed
- brooklyn bedding mattress
- brooklyn bedding plank
- brooklyn bedding signature
- brooklyn bedding spartan
- brooklyn bedding titan
- brooklyn signature hybrid
- brooklynbedding
- brooklynbedding com
Emma Sleep
1 branded search term
- emma sleep
Put your own brand in this comparison
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