Brandwave

How popular isBrooklyn Bedding in search?

In August 2026, there were an estimated 61.4K branded searches for Brooklyn Bedding worldwide which is up 54.1% over the last 11 months. Brooklyn Bedding holds 5.7% estimated Share of Search among mattress brands worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Purple32.3%
  2. Saatva29.8%
  3. Nectar Sleep22.3%
  4. Casper9.9%
  5. Brooklyn Bedding5.7%
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Which mattress brands compete with Brooklyn Bedding?

Brooklyn Bedding against mattress brands worldwide, by month

Share of Search by month for Purple, Saatva, Nectar Sleep, Casper, Brooklyn Bedding. The figures are in the table below the chart.

View monthly share of search table
MonthPurpleSaatvaNectar SleepCasperBrooklyn Bedding
Oct 202532.9%26.2%25.9%10.5%4.6%
Nov 202533.2%29.3%23%10.6%4%
Dec 202532.4%24%26.7%12.2%4.7%
Jan 202630%28.8%24.8%11.3%5.1%
Feb 202630.6%35.7%21.4%8.1%4.3%
Mar 202639.2%25.6%22.2%8.4%4.6%
Apr 202633.4%28.9%22.6%10.3%4.8%
May 202632.7%31.2%22.8%8.4%4.9%
Jun 202630.1%27.8%25.1%10.8%6.2%
Jul 202629.6%29.4%24.2%10.7%6.2%
Aug 202632.3%29.8%22.3%9.9%5.7%
Sep 2026—————
  1. 1.Purple

    32.3%

    held 1st · 347K estimated branded searches · +19.1% vs prior month · +2.7 points

  2. 2.Saatva

    29.8%

    held 2nd · 320K estimated branded searches · +10.6% vs prior month · +0.4 points

  3. held 3rd · 240K estimated branded searches · +0.65% vs prior month · -1.8 points

  4. 4.Casper

    9.9%

    held 4th · 106K estimated branded searches · +0.44% vs prior month · -0.8 points

  5. held 5th · 61.4K estimated branded searches · +0.29% vs prior month · -0.5 points

Compare search popularity between Brooklyn Bedding and its closest rivals

How has branded search demand for Brooklyn Bedding changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Brooklyn Bedding worldwide rose from 39.8K to 61.4K.
  • Across the 11 months ending August 2026, Brooklyn Bedding’s estimated Share of Search among mattress brands worldwide increased from 4.6% to 5.7%.
  • Across the 11 months ending August 2026, Brooklyn Bedding’s estimated Share of Search among mattress brands worldwide peaked at 6.2% in June 2026 and was lowest at 4% in November 2025.

How did search popularity change for mattress brands worldwide in August 2026?

  1. In August 2026, Purple gained estimated Share of Search among mattress brands worldwide, from 29.6% to 32.3%.

  2. In August 2026, Nectar Sleep lost estimated Share of Search among mattress brands worldwide, from 24.2% to 22.3%.

  3. In August 2026, Casper lost estimated Share of Search among mattress brands worldwide, from 10.7% to 9.9%.

  4. Estimated monthly branded searches for Brooklyn Bedding worldwide rose 54.1% over 11 measured months, from 39.8K to 61.4K in August 2026.

  5. Estimated monthly branded searches for Saatva worldwide rose 42.3% over 11 measured months, from 225K to 320K in August 2026.

How is Brooklyn Bedding measured?

Brandwave collects information about searches that people make online using Brooklyn Bedding’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • brooklyn aurora luxe
  • brooklyn bedding
  • brooklyn bedding aurora
  • brooklyn bedding bed
  • brooklyn bedding mattress
  • brooklyn bedding plank
  • brooklyn bedding signature
  • brooklyn bedding spartan
  • brooklyn bedding titan
  • brooklyn signature hybrid
  • brooklynbedding
  • brooklynbedding com

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How the Brand Demand Index is measured

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