Brilliant vs Khan Academy:Which is more popular?
In September 2026, Khan Academy had more branded searches than Brilliant among maths practice platforms worldwide. Khan Academy had about 11.1 million branded searches, while Brilliant had 18,100. Khan Academy made up 89.9% of all maths practice platform searches we track, and Brilliant accounted for 0.15%. When we asked ChatGPT and Google AI Overviews about maths practice platforms, Khan Academy appeared in all five answers and Brilliant in three. Khan Academy was mentioned before Brilliant in every answer.
Who do people search for more?
Khan Academy, about 613 searches for every 1 for Brilliant
Who does AI mention more?
Khan Academy, mentioned in every answer we collected
Who does AI recommend more?
Khan Academy, named ahead of Brilliant in every answer
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Top maths practice platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Khan Academy appeared in all five answers. Brilliant was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Khan Academy was listed before Brilliant in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Khan Academy1st
IXL2nd
Brilliant3rd
Prodigy4th
Math Academy5th
Mathletics6th
Mathseeds–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Khan Academy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
IXL4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Brilliant3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Prodigy2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Math Academy2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Mathletics1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mathseeds0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about maths practice platforms
5 answers
Asked ChatGPT
“Which maths practice platform should I use?”
Asked ChatGPT
“What are the best maths practice platforms?”
Asked ChatGPT
“What's the best maths practice platform for kids practice?”
Searched Google, AI Overview
“online maths practice”
Searched Google, AI Overview
“maths learning platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Brilliant or Khan Academy more popular in search?
This chart shows how often people search Google for Brilliant and Khan Academy by name. Each line represents a brand's share of searches for all seven maths practice platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Khan Academy, Brilliant. The figures are in the table below the chart.
View monthly share of searches table
| Month | Khan Academy | Mathletics | IXL | Prodigy | Mathseeds | Math Academy | Brilliant |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 85.8% | 7.7% | 2.3% | 3.5% | 0.38% | 0.17% | 0.14% |
| Nov 2025 | 83.6% | 9.2% | 2.2% | 4.1% | 0.55% | 0.17% | 0.14% |
| Dec 2025 | 87.4% | 6.4% | 1.9% | 3.5% | 0.39% | 0.21% | 0.17% |
| Jan 2026 | 86% | 7.7% | 2.6% | 2.8% | 0.47% | 0.26% | 0.17% |
| Feb 2026 | 84.4% | 9.3% | 2.5% | 2.8% | 0.56% | 0.25% | 0.14% |
| Mar 2026 | 80.9% | 13.2% | 2.6% | 2.2% | 0.65% | 0.29% | 0.16% |
| Apr 2026 | 86.7% | 7.8% | 2.6% | 1.9% | 0.47% | 0.31% | 0.17% |
| May 2026 | 80.3% | 13.1% | 2.2% | 3.2% | 0.65% | 0.36% | 0.19% |
| Jun 2026 | 80.6% | 13.3% | 1.5% | 3.2% | 0.65% | 0.44% | 0.24% |
| Jul 2026 | 91.4% | 5.5% | 1.1% | 1.1% | 0.27% | 0.4% | 0.22% |
| Aug 2026 | 92.3% | 4.5% | 1.5% | 0.91% | 0.27% | 0.33% | 0.15% |
| Sep 2026 | 89.9% | 5.5% | 2.5% | 1.3% | 0.33% | 0.27% | 0.15% |
How has the Brilliant and Khan Academy comparison changed over the last 12 months?
3 findings
- Khan Academy was ahead of Brilliant in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Brilliant’s share of searches among maths practice platforms worldwide moved from 0.14% to 0.15%, and its estimated monthly branded searches held steady at 18.1K.
- Across the 12 months ending September 2026, Khan Academy’s share of searches among maths practice platforms worldwide moved from 85.8% to 89.9%, and its estimated monthly branded searches held steady at 11.1M.
How did search popularity change for maths practice platforms worldwide in September 2026?
1 change

In September 2026, Khan Academy lost share of searches among maths practice platforms worldwide, from 92.3% to 89.9%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Brilliant’s and Khan Academy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Brilliant
2 branded search terms
- brilliant org
- brilliant.org
Khan Academy
1 branded search term
- khan academy
Other head-to-heads among maths practice platforms

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