Brandwave

Brabantia vs Moen:Which is searched more?

In September 2026, Brabantia and Moen were level in searches among bathroom accessory brands worldwide, with an estimated 110K branded searches each, at 13% of the total each. These are worldwide searches for English-language branded terms.

Share of searches among bathroom accessory brands worldwide in September 2026Is Brabantia or Moen more popular in search?
Brabantia13%110K searches
vs
Moen13%110K searches

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Is Brabantia or Moen more popular in search?

Compare the bathroom accessory brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Brabantia and Moen among bathroom accessory brands worldwide, by month

Share of searches by month for Brabantia, Moen. The figures are in the table below the chart.

View monthly share of searches table
MonthKohlerYamazakiBrabantiaJoseph JosephMoenInterDesignCroydexGatcoUmbra
Oct 202543%15.8%10.6%15.8%12.9%0.77%0.95%0.22%0.1%
Nov 202539.3%17.6%11.8%17.6%11.8%0.71%0.87%0.2%0.1%
Dec 202536.3%19.9%10.9%19.9%10.9%0.65%0.98%0.23%0.11%
Jan 202640.6%14.9%12.1%18.2%12.1%0.73%0.89%0.21%0.1%
Feb 202637.4%16.8%13.7%16.8%13.7%0.67%0.82%0.24%0.09%
Mar 202640.9%15%15%15%12.2%0.73%0.73%0.21%0.11%
Apr 202640.8%18.3%12.2%15%12.2%0.73%0.6%0.21%0.09%
May 202637.4%16.8%16.8%13.7%13.7%0.82%0.67%0.24%0.11%
Jun 202639.6%17.8%11.9%14.5%14.5%0.71%0.71%0.25%0.09%
Jul 202638.6%17.3%14.1%14.1%14.1%0.69%0.69%0.24%0.1%
Aug 202641%15%15%15%12.3%0.74%0.6%0.21%0.11%
Sep 202643.4%15.9%13%13%13%0.78%0.64%0.22%0.11%

How has the Brabantia and Moen comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Brabantia took it in March 2026, Moen took it in June 2026, Brabantia took it in August 2026.
  • Across the 12 months ending September 2026, Brabantia’s share of searches among bathroom accessory brands worldwide moved from 10.6% to 13%, and its estimated monthly branded searches moved from 90.5K to 110K.
  • Across the 12 months ending September 2026, Moen’s share of searches among bathroom accessory brands worldwide moved from 12.9% to 13%, and its estimated monthly branded searches held steady at 110K.

How did search popularity change for bathroom accessory brands worldwide in September 2026?

3 changes
  1. In September 2026, Yamazaki overtook Brabantia and Joseph Joseph to rank 2nd among bathroom accessory brands worldwide, with 15.9% of the searches.

  2. In September 2026, Moen gained share of searches among bathroom accessory brands worldwide, from 12.3% to 13%.

  3. In September 2026, Brabantia lost share of searches among bathroom accessory brands worldwide, from 15% to 13%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Brabantia’s and Moen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Brabantia

1 branded search term

  • brabantia

Moen

1 branded search term

  • moen

How the Brand Demand Index is measured

Other head-to-heads among bathroom accessory brands

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