Boss vs Line 6:Which is more popular?
In September 2026, Line 6 had more branded searches than Boss among guitar pedal brands worldwide. Line 6 had about 39,700 branded searches, while Boss had 31,200. Line 6 made up 6.3% of all guitar pedal brand searches we track, and Boss accounted for 4.9%. When we asked ChatGPT and Google AI Overviews about guitar pedal brands, Boss appeared in four of the five answers and Line 6 in two. Boss was mentioned before Line 6 in every answer.
Who do people search for more?
Line 6, about 27% more searches than Boss
Who does AI mention more?
Boss, mentioned in 4 of 5 answers, Line 6 in 2
Who does AI recommend more?
Boss, named ahead of Line 6 in every answer
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Top guitar pedal brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Boss was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Line 6 was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Boss was listed before Line 6 in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Boss1st
Strymon2nd
Electro-Harmonix3rd
MXR4th- Line 65th
TC Electronic6th- Behringer–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Boss4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Strymon4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Electro-Harmonix3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- MXR3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Line 62 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- TC Electronic2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Behringer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about guitar pedal brands
5 answers
Asked ChatGPT
“Which guitar pedal brand should I buy?”
Asked ChatGPT
“What are the best guitar pedal brands?”
Asked ChatGPT
“What's the best guitar pedal brand for guitar effects?”
Searched Google, AI Overview
“best guitar pedal”
Searched Google, AI Overview
“pedal board pedals”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Boss or Line 6 more popular in search?
This chart shows how often people search Google for Boss and Line 6 by name. Each line represents a brand's share of searches for all seven guitar pedal brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Line 6, Boss. The figures are in the table below the chart.
View monthly share of searches table
| Month | Electro-Harmonix | Behringer | Line 6 | Boss | TC Electronic | MXR | Strymon |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.6% | 29.7% | 8.8% | 6.9% | 4.1% | 2.7% | 3.3% |
| Nov 2025 | 43.3% | 28.9% | 10.1% | 7.4% | 4% | 3.2% | 3.2% |
| Dec 2025 | 48.6% | 26.5% | 7.8% | 6.9% | 3.7% | 2.9% | 3.6% |
| Jan 2026 | 48.7% | 26.6% | 7.8% | 6.6% | 4.4% | 2.9% | 2.9% |
| Feb 2026 | 48% | 26.1% | 7.7% | 8.1% | 4.4% | 2.9% | 2.9% |
| Mar 2026 | 50.9% | 22.7% | 7.9% | 9.6% | 3.8% | 2.5% | 2.5% |
| Apr 2026 | 47.2% | 31.4% | 6.2% | 5.8% | 4.3% | 2.8% | 2.3% |
| May 2026 | 47.3% | 31.4% | 6.2% | 5.7% | 4.3% | 2.8% | 2.3% |
| Jun 2026 | 54.5% | 24.3% | 7.1% | 5.2% | 4.1% | 2.7% | 2.2% |
| Jul 2026 | 53.7% | 24% | 6.8% | 5% | 4% | 3.2% | 3.2% |
| Aug 2026 | 58.9% | 21.5% | 6.3% | 4.8% | 3.6% | 2.9% | 1.9% |
| Sep 2026 | 58.5% | 21.4% | 6.3% | 4.9% | 3.6% | 2.9% | 2.3% |
How has the Boss and Line 6 comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Boss took it in February 2026, Line 6 took it in April 2026.
- Across the 12 months ending September 2026, Boss’ share of searches among guitar pedal brands worldwide moved from 6.9% to 4.9%, and its estimated monthly branded searches moved from 38.3K to 31.2K.
- Across the 12 months ending September 2026, Line 6’s share of searches among guitar pedal brands worldwide moved from 8.8% to 6.3%, and its estimated monthly branded searches moved from 48.6K to 39.7K.
How did search popularity change for guitar pedal brands worldwide in September 2026?
2 changes
Line 6’s share of searches among guitar pedal brands worldwide has lost ground for 3 months in a row, from 7.1% to 6.3% in September 2026.
Estimated monthly branded searches for Boss worldwide fell 18.5% over 12 measured months, from 38.3K to 31.2K in September 2026.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Boss’ and Line 6’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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