Baker vs Enjoi:Which is more popular?
In September 2026, Baker had more branded searches than Enjoi among skateboard brands worldwide. Baker had about 22,200 branded searches, while Enjoi had 18,100. Baker made up 15.8% of all skateboard brand searches we track, and Enjoi accounted for 12.9%. When we asked ChatGPT and Google AI Overviews about skateboard brands, Baker appeared in two of the five answers and Enjoi in none.
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Top skateboard brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Baker was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Enjoi did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Powell Peralta1st
- Santa Cruz2nd
- Baker3rd
- Anti-Hero4th
- Mini Logo5th
- Enjoi–
- Almost–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Santa Cruz4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Powell Peralta4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Baker2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Mini Logo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Anti-Hero2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Enjoi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Almost0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about skateboard brands
5 answers
Asked ChatGPT
“Which skateboard brand should I buy?”
Asked ChatGPT
“What are the best skateboard brands?”
Asked ChatGPT
“What's the best skateboard brand for a beginner skater?”
Searched Google, AI Overview
“skateboard brands”
Searched Google, AI Overview
“skateboard for beginners”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Baker or Enjoi more popular in search?
This chart shows how often people search Google for Baker and Enjoi by name. Each line represents a brand's share of searches for all eight skateboard brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Baker, Enjoi. The figures are in the table below the chart.
View monthly share of searches table
| Month | Santa Cruz | Powell Peralta | Baker | Enjoi | Mini Logo | Anti-Hero | Almost |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.6% | 19.5% | 19.5% | 8.7% | 5.8% | 6.9% | 3.9% |
| Nov 2025 | 34.5% | 18.9% | 18.9% | 8.4% | 6.9% | 8.7% | 3.8% |
| Dec 2025 | 37.6% | 20.6% | 16.8% | 9.2% | 6.1% | 6.3% | 3.4% |
| Jan 2026 | 35.8% | 19.6% | 16.1% | 10.7% | 7.2% | 7.4% | 3.2% |
| Feb 2026 | 31.1% | 17% | 17% | 17% | 7.6% | 6.9% | 3.4% |
| Mar 2026 | 31.6% | 21.2% | 17.3% | 11.6% | 7.7% | 7.1% | 3.5% |
| Apr 2026 | 36.3% | 19.9% | 16.2% | 10.9% | 7.3% | 6.1% | 3.2% |
| May 2026 | 31.8% | 21.3% | 17.4% | 11.7% | 7.8% | 6.6% | 3.5% |
| Jun 2026 | 31.2% | 20.9% | 17.1% | 14% | 7.6% | 6.4% | 2.8% |
| Jul 2026 | 27.1% | 22.1% | 18.1% | 14.8% | 8.1% | 6.8% | 2.9% |
| Aug 2026 | 31.1% | 20.8% | 17% | 13.9% | 7.6% | 6.9% | 2.8% |
| Sep 2026 | 28.8% | 23.5% | 15.8% | 12.9% | 8.6% | 7.3% | 3.1% |
How has the Baker and Enjoi comparison changed over the last 12 months?
3 findings
- Baker was ahead of Enjoi in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Baker’s share of searches among skateboard brands worldwide moved from 19.5% to 15.8%, and its estimated monthly branded searches moved from 49.5K to 22.2K.
- Across the 12 months ending September 2026, Enjoi’s share of searches among skateboard brands worldwide moved from 8.7% to 12.9%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
How did search popularity change for skateboard brands worldwide in September 2026?
2 changes
In September 2026, Baker lost share of searches among skateboard brands worldwide, from 17% to 15.8%.
In September 2026, Enjoi lost share of searches among skateboard brands worldwide, from 13.9% to 12.9%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Baker’s and Enjoi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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