Brandwave

Authorize.net vs Braintree:Which is more popular by branded search?

In August 2026, Braintree had more branded searches than Authorize.net among payment gateways worldwide. Braintree was estimated to have 37.9K branded searches compared to Authorize.net’s 12.1K, and held a 1.1% Share of Search versus Authorize.net’s 0.36%. These are worldwide searches for English-language branded terms.

Share of Search among payment gateways worldwide in August 2026Which is more popular in search, Authorize.net or Braintree?
Authorize.net0.36%12.1K searches
vs
Braintree1.1%37.9K searches

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Which is more popular in search, Authorize.net or Braintree?

Compare the gateways businesses accept card payments with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Authorize.net and Braintree among payment gateways worldwide, by month

Share of Search by month for Braintree, Authorize.net. The figures are in the table below the chart.

View monthly share of search table
MonthStripeAdyenWorldpayBraintreeAuthorize.net
Oct 202591.8%5.3%2.2%0.22%0.45%
Nov 202592.6%4.4%2.3%0.24%0.45%
Dec 202590.9%6.2%2.2%0.25%0.44%
Jan 202691.9%5.2%2.2%0.23%0.45%
Feb 202691.3%6.3%1.8%0.24%0.36%
Mar 202693.2%4.4%1.9%0.2%0.37%
Apr 202692.3%5.3%1.8%0.23%0.36%
May 202692.4%5.2%1.8%0.21%0.36%
Jun 202691.1%6.2%2.2%0.2%0.35%
Jul 202693.2%4.4%1.8%0.2%0.37%
Aug 202691.5%5.2%1.8%1.1%0.36%
Sep 2026—————

How has the Authorize.net and Braintree comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Braintree took it in August 2026.
  • Across the 11 months ending August 2026, Authorize.net’s estimated Share of Search among payment gateways worldwide moved from 0.45% to 0.36%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
  • Across the 11 months ending August 2026, Braintree’s estimated Share of Search among payment gateways worldwide moved from 0.22% to 1.1%, and its estimated monthly branded searches moved from 7.2K to 37.9K.

How did search popularity change for payment gateways worldwide in August 2026?

  1. In August 2026, Braintree overtook Authorize.net to rank 4th among payment gateways worldwide, at 1.1%.

  2. Estimated monthly branded searches for Authorize.net worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Authorize.net’s and Braintree’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Authorize.net

1 branded search term

  • authorize net

Braintree

13 branded search terms

  • braintree checkout
  • braintree fees
  • braintree gateway
  • braintree merchant account
  • braintree payment
  • braintree payment gateway
  • braintree payment processing
  • braintree payments
  • braintree paypal
  • braintree pricing
  • braintreegateway
  • checkout braintree
  • paypal braintree

How the Brand Demand Index is measured

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