How popular isWorldpay in search?
In August 2026, there were an estimated 60.5K branded searches for Worldpay worldwide which is down 18.2% over the last 11 months. Worldpay holds 1.8% estimated Share of Search among payment gateways worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Stripe91.5%Adyen5.2%
Worldpay1.8%
Braintree1.1%
Authorize.net0.36%
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Which payment gateways compete with Worldpay?
Share of Search by month for Stripe, Adyen, Worldpay. The figures are in the table below the chart.
View monthly share of search table
| Month | Stripe | Adyen | Worldpay | Braintree | Authorize.net |
|---|---|---|---|---|---|
| Oct 2025 | 91.8% | 5.3% | 2.2% | 0.22% | 0.45% |
| Nov 2025 | 92.6% | 4.4% | 2.3% | 0.24% | 0.45% |
| Dec 2025 | 90.9% | 6.2% | 2.2% | 0.25% | 0.44% |
| Jan 2026 | 91.9% | 5.2% | 2.2% | 0.23% | 0.45% |
| Feb 2026 | 91.3% | 6.3% | 1.8% | 0.24% | 0.36% |
| Mar 2026 | 93.2% | 4.4% | 1.9% | 0.2% | 0.37% |
| Apr 2026 | 92.3% | 5.3% | 1.8% | 0.23% | 0.36% |
| May 2026 | 92.4% | 5.2% | 1.8% | 0.21% | 0.36% |
| Jun 2026 | 91.1% | 6.2% | 2.2% | 0.2% | 0.35% |
| Jul 2026 | 93.2% | 4.4% | 1.8% | 0.2% | 0.37% |
| Aug 2026 | 91.5% | 5.2% | 1.8% | 1.1% | 0.36% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 91.5% | 3.1M | -0.55% | -1.8 points | |
| 2, held 2nd | 5.2% | 175K | +21% | +0.8 points | |
| 3, held 3rd | 1.8% | 60.5K | 0% | 0 points | |
| 4, moved from 5th to 4th | 1.1% | 37.9K | +483.5% | +0.9 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 0.36% | 12.1K | 0% | 0 pointsmoved from 4th to 5th |
1.
Stripe91.5%
Held 1st. 3.1M estimated branded searches, -0.55% vs prior month. Share -1.8 points.
2.
5.2%
Held 2nd. 175K estimated branded searches, +21% vs prior month. Share +0.8 points.
3.
1.8%
Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
1.1%
Moved from 5th to 4th. 37.9K estimated branded searches, +483.5% vs prior month. Share +0.9 points.
0.36%
Moved from 4th to 5th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Worldpay and its closest rivals
How has branded search demand for Worldpay changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Worldpay worldwide fell from 74K to 60.5K.
- Across the 11 months ending August 2026, Worldpay’s estimated Share of Search among payment gateways worldwide held steady, from 2.2% to 1.8%.
How did search popularity change for payment gateways worldwide in August 2026?
5 changes
In August 2026, Braintree overtook Authorize.net to rank 4th among payment gateways worldwide, at 1.1%.
In August 2026, Adyen gained estimated Share of Search among payment gateways worldwide, from 4.4% to 5.2%.
In August 2026, Stripe lost estimated Share of Search among payment gateways worldwide, from 93.2% to 91.5%.
Estimated monthly branded searches for Authorize.net worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.
Estimated monthly branded searches for Worldpay worldwide fell 18.2% over 11 measured months, from 74K to 60.5K in August 2026.
Where does Worldpay compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Payment gateway platforms | 5th of 6 | 0.25% | Show ranking |
| Payment gateways | 3rd of 5 | 1.8% | Shown above |
How is Worldpay measured?
Brandwave collects information about searches that people make online using Worldpay’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- worldpay
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Is Worldpay your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.