ASODesk vs SplitMetrics:Which is more popular?
In September 2026, SplitMetrics had more branded searches than ASODesk among app store optimization platforms worldwide. SplitMetrics had about 1,600 branded searches, while ASODesk had 880. SplitMetrics made up 1.3% of all app store optimization platform searches we track, and ASODesk accounted for 0.71%. When we asked ChatGPT and Google AI Overviews about app store optimization platforms, ASODesk and SplitMetrics each appeared in two of the five answers. SplitMetrics was mentioned before ASODesk in two out of three answers that named either.
Who do people search for more?
SplitMetrics, about 82% more searches than ASODesk
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
SplitMetrics, named ahead of ASODesk in 2 of 3 answers
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Top app store optimization platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ASODesk and SplitMetrics were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. SplitMetrics was listed before ASODesk in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
AppTweak1st
MobileAction2nd
Sensor Tower3rd
AppFollow4th
App Radar5th
Appfigures6th- SplitMetrics7th
ASODesk8th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Sensor Tower5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- AppTweak5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- MobileAction5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- AppFollow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Appfigures3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- App Radar2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- SplitMetrics2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ASODesk2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about app store optimization platforms
5 answers
Asked ChatGPT
“Which app store optimization platform should I use?”
Asked ChatGPT
“What are the best app store optimization platforms?”
Asked ChatGPT
“What's the best app store optimization platform for mobile marketers?”
Searched Google, AI Overview
“app store optimization platforms”
Searched Google, AI Overview
“app store ranking tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is ASODesk or SplitMetrics more popular in search?
This chart shows how often people search Google for ASODesk and SplitMetrics by name. Each line represents a brand's share of searches for all eight app store optimization platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for SplitMetrics, ASODesk. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sensor Tower | AppTweak | Appfigures | MobileAction | AppFollow | App Radar | SplitMetrics | ASODesk |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.8% | 10% | 6.7% | 8.9% | 6.7% | 4.5% | 1.6% | 0.82% |
| Nov 2025 | 59.5% | 12% | 6.5% | 8.7% | 6.6% | 4.3% | 1.5% | 0.8% |
| Dec 2025 | 60.4% | 12.2% | 6.6% | 8.8% | 5.4% | 4.5% | 1.3% | 0.82% |
| Jan 2026 | 62.4% | 10.3% | 6.8% | 9.1% | 5.7% | 3.8% | 1.3% | 0.69% |
| Feb 2026 | 59.1% | 12% | 6.5% | 8.6% | 8% | 3.5% | 1.5% | 0.8% |
| Mar 2026 | 61% | 12.4% | 6.7% | 7.3% | 6.8% | 3.7% | 1.3% | 0.88% |
| Apr 2026 | 58.2% | 11.8% | 7.8% | 8.5% | 7.9% | 3.5% | 1.5% | 0.79% |
| May 2026 | 59.2% | 9.9% | 7.9% | 10.6% | 6.6% | 3.5% | 1.5% | 0.8% |
| Jun 2026 | 64.9% | 8.8% | 7.1% | 7.8% | 5.9% | 3.2% | 1.4% | 0.93% |
| Jul 2026 | 60.4% | 10% | 8.1% | 8.8% | 6.7% | 3.6% | 1.6% | 0.82% |
| Aug 2026 | 64.3% | 8.6% | 8.6% | 7.7% | 5.9% | 3.1% | 1.1% | 0.63% |
| Sep 2026 | 59.4% | 11.9% | 9.7% | 8.7% | 5.4% | 2.9% | 1.3% | 0.71% |
How has the ASODesk and SplitMetrics comparison changed over the last 12 months?
3 findings
- SplitMetrics was ahead of ASODesk in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ASODesk’s share of searches among app store optimization platforms worldwide moved from 0.82% to 0.71%, and its estimated monthly branded searches moved from 1K to 880.
- Across the 12 months ending September 2026, SplitMetrics’ share of searches among app store optimization platforms worldwide moved from 1.6% to 1.3%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
How did search popularity change for app store optimization platforms worldwide in September 2026?
2 changes
Estimated monthly branded searches for SplitMetrics worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.
Estimated monthly branded searches for ASODesk worldwide fell 12% over 12 measured months, from 1K to 880 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using ASODesk’s and SplitMetrics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ASODesk
1 branded search term
- asodesk
SplitMetrics
1 branded search term
- splitmetrics
Other head-to-heads among app store optimization platforms
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