How popular isSplitMetrics?
In September 2026, people searched for SplitMetrics by name about 1,600 times worldwide, a 15.8% decrease from the previous year. These searches made up 1.3% of all global app store optimization platform searches, placing SplitMetrics seventh out of eight platforms. When we asked both ChatGPT and Google AI Overviews about app store optimization platforms, SplitMetrics appeared in two of the five answers and was the seventh most recommended of the eight.
SplitMetrics is the seventh most searched of 8 competitors and the seventh most recommended in AI answers.
Sensor TowerShare of searches 59.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
AppTweakShare of searches 11.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
AppfiguresShare of searches 9.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
MobileActionShare of searches 8.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
SplitMetricsShare of searches 1.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
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Top app store optimization platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, SplitMetrics was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. SplitMetrics is the seventh most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- AppTweak1st
- MobileAction2nd
- Sensor Tower3rd
AppFollow4th
App Radar5th- Appfigures6th
- SplitMetrics7th
ASODesk8th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Sensor Tower5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- AppTweak5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- MobileAction5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- AppFollow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Appfigures3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- App Radar2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- SplitMetrics2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ASODesk2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about app store optimization platforms
5 answers
Asked ChatGPT
“Which app store optimization platform should I use?”
Asked ChatGPT
“What are the best app store optimization platforms?”
Asked ChatGPT
“What's the best app store optimization platform for mobile marketers?”
Searched Google, AI Overview
“app store optimization platforms”
Searched Google, AI Overview
“app store ranking tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which app store optimization platforms compete with SplitMetrics?
Share of searches by month for Sensor Tower, AppTweak, Appfigures, MobileAction, AppFollow, App Radar, SplitMetrics. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sensor Tower | AppTweak | Appfigures | MobileAction | AppFollow | App Radar | SplitMetrics | ASODesk |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.8% | 10% | 6.7% | 8.9% | 6.7% | 4.5% | 1.6% | 0.82% |
| Nov 2025 | 59.5% | 12% | 6.5% | 8.7% | 6.6% | 4.3% | 1.5% | 0.8% |
| Dec 2025 | 60.4% | 12.2% | 6.6% | 8.8% | 5.4% | 4.5% | 1.3% | 0.82% |
| Jan 2026 | 62.4% | 10.3% | 6.8% | 9.1% | 5.7% | 3.8% | 1.3% | 0.69% |
| Feb 2026 | 59.1% | 12% | 6.5% | 8.6% | 8% | 3.5% | 1.5% | 0.8% |
| Mar 2026 | 61% | 12.4% | 6.7% | 7.3% | 6.8% | 3.7% | 1.3% | 0.88% |
| Apr 2026 | 58.2% | 11.8% | 7.8% | 8.5% | 7.9% | 3.5% | 1.5% | 0.79% |
| May 2026 | 59.2% | 9.9% | 7.9% | 10.6% | 6.6% | 3.5% | 1.5% | 0.8% |
| Jun 2026 | 64.9% | 8.8% | 7.1% | 7.8% | 5.9% | 3.2% | 1.4% | 0.93% |
| Jul 2026 | 60.4% | 10% | 8.1% | 8.8% | 6.7% | 3.6% | 1.6% | 0.82% |
| Aug 2026 | 64.3% | 8.6% | 8.6% | 7.7% | 5.9% | 3.1% | 1.1% | 0.63% |
| Sep 2026 | 59.4% | 11.9% | 9.7% | 8.7% | 5.4% | 2.9% | 1.3% | 0.71% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.4% | 74K | -18.2% | -4.9 points | |
| 2, held 2nd | 11.9% | 14.9K | +22.2% | +3.3 points | |
| 3, held 3rd | 9.7% | 12.1K | 0% | +1.1 points | |
| 4, held 4th | 8.7% | 10.8K | 0% | +1 points | |
| 5, held 5th | 5.4% | 6.7K | -18.6% | -0.5 points | |
| 6, held 6th | 2.9% | 3.6K | -18.3% | -0.2 points | |
| 7, held 7th | 1.3% | 1.6K | 0% | +0.1 points | |
| 8, held 8th | 0.71% | 880 | 0% | +0.1 points |
59.4%
Held 1st. 74K estimated branded searches, -18.2% vs prior month. Share -4.9 points.
2.
AppTweak11.9%
Held 2nd. 14.9K estimated branded searches, +22.2% vs prior month. Share +3.3 points.
9.7%
Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share +1.1 points.
8.7%
Held 4th. 10.8K estimated branded searches, 0% vs prior month. Share +1 points.
5.4%
Held 5th. 6.7K estimated branded searches, -18.6% vs prior month. Share -0.5 points.
2.9%
Held 6th. 3.6K estimated branded searches, -18.3% vs prior month. Share -0.2 points.
1.3%
Held 7th. 1.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
8.
ASODesk0.71%
Held 8th. 880 estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare popularity between SplitMetrics and its closest rivals
Every comparison with SplitMetrics
7 comparisons
How has branded search demand for SplitMetrics changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for SplitMetrics worldwide fell from 1.9K to 1.6K.
- Across the 12 months ending September 2026, SplitMetrics’ share of searches among app store optimization platforms worldwide held steady, from 1.6% to 1.3%.
How did search popularity change for app store optimization platforms worldwide in September 2026?
6 changes
In September 2026, AppTweak gained share of searches among app store optimization platforms worldwide, from 8.6% to 11.9%.
In September 2026, Appfigures gained share of searches among app store optimization platforms worldwide, from 8.6% to 9.7%.
In September 2026, MobileAction gained share of searches among app store optimization platforms worldwide, from 7.7% to 8.7%.
In September 2026, Sensor Tower lost share of searches among app store optimization platforms worldwide, from 64.3% to 59.4%.
Estimated monthly branded searches for App Radar worldwide fell 33.4% over 12 measured months, from 5.4K to 3.6K in September 2026.
Estimated monthly branded searches for AppFollow worldwide fell 18.3% over 12 measured months, from 8.2K to 6.7K in September 2026.
How are SplitMetrics’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using SplitMetrics’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- splitmetrics
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Is SplitMetrics your brand?
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