AmazonBasics vs TravelWise:Which is more popular by branded search?

Name: AmazonBasics vs TravelWise: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, TravelWise had more branded searches than AmazonBasics among packing cube brands worldwide. TravelWise was estimated to have 2.9K branded searches compared to AmazonBasics’ 2.4K, and held a 0.77% Share of Search versus AmazonBasics’ 0.64%. These are worldwide searches for English-language branded terms.

Share of Search among packing cube brands worldwide in August 2026Which is more popular in search, AmazonBasics or TravelWise?

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Which is more popular in search, AmazonBasics or TravelWise?

Compare the packing cube brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

AmazonBasics and TravelWise among packing cube brands worldwide, by month

Month	Peak Design	Sea to Summit	Eagle Creek	TravelWise	AmazonBasics	Gonex
Oct 2025	66.2%	18.9%	12.7%	1.1%	0.91%	0.12%
Nov 2025	68.3%	19.3%	10.6%	0.94%	0.76%	0.1%
Dec 2025	66.4%	18.8%	12.6%	0.9%	1.1%	0.15%
Jan 2026	63.4%	22.2%	12.1%	1.1%	1.1%	0.14%
Feb 2026	63.3%	22.1%	12.1%	1.3%	1.1%	0.14%
Mar 2026	63.8%	22.1%	12.1%	1.1%	0.87%	0.12%
Apr 2026	59.2%	25%	13.7%	0.98%	0.98%	0.13%
May 2026	59.1%	25.3%	13.8%	0.81%	0.81%	0.11%
Jun 2026	59.2%	25.3%	13.9%	0.81%	0.67%	0.13%
Jul 2026	51.2%	32.5%	14.6%	0.86%	0.71%	0.14%
Aug 2026	56.1%	29.2%	13.1%	0.77%	0.64%	0.13%
Sep 2026	—	—	—	—	—	—

How has the AmazonBasics and TravelWise comparison changed over the last 12 months?

3 findings

The lead changed hands 2 times in the 11 months ending August 2026: AmazonBasics took it in December 2025, TravelWise took it in February 2026.
Across the 11 months ending August 2026, AmazonBasics’ estimated Share of Search among packing cube brands worldwide moved from 0.91% to 0.64%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
Across the 11 months ending August 2026, TravelWise’s estimated Share of Search among packing cube brands worldwide moved from 1.1% to 0.77%, and its estimated monthly branded searches moved from 3.6K to 2.9K.

How did search popularity change for packing cube brands worldwide in August 2026?

2 changes

Estimated monthly branded searches for TravelWise worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.
Estimated monthly branded searches for AmazonBasics worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using AmazonBasics’ and TravelWise’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.