Amaran vs Lume Cube:Which is more popular by branded search?
In August 2026, Lume Cube had more branded searches than Amaran among ring lights worldwide. Lume Cube was estimated to have 10K branded searches compared to Amaran’s 8.1K, and held a 2.6% Share of Search versus Amaran’s 2.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Amaran or Lume Cube?
Compare the ring lights people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Lume Cube, Amaran. The figures are in the table below the chart.
View monthly share of search table
| Month | Elgato | Godox | Lume Cube | Neewer | Amaran | Aputure |
|---|---|---|---|---|---|---|
| Oct 2025 | 87% | 4% | 2.5% | 2.2% | 2.2% | 2.2% |
| Nov 2025 | 86.1% | 3.9% | 2.6% | 2.6% | 2.6% | 2.1% |
| Dec 2025 | 86.9% | 4% | 2.6% | 2.6% | 2.2% | 1.8% |
| Jan 2026 | 87% | 4% | 2.5% | 2.6% | 2.2% | 1.8% |
| Feb 2026 | 85.3% | 4.7% | 2.5% | 3.2% | 2.1% | 2.1% |
| Mar 2026 | 86.9% | 4% | 2.5% | 2.7% | 2.2% | 1.8% |
| Apr 2026 | 84.8% | 4.8% | 2.5% | 3.2% | 2.6% | 2.1% |
| May 2026 | 87.3% | 4.1% | 2.2% | 2.7% | 2.2% | 1.5% |
| Jun 2026 | 86.3% | 4.9% | 2.1% | 2.7% | 2.2% | 1.8% |
| Jul 2026 | 86.4% | 4.9% | 2.1% | 2.7% | 2.2% | 1.8% |
| Aug 2026 | 85% | 5.9% | 2.6% | 2.6% | 2.1% | 1.7% |
| Sep 2026 | — | — | — | — | — | — |
How has the Amaran and Lume Cube comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 11 months ending August 2026: Amaran took it in November 2025, Lume Cube took it in December 2025, Amaran took it in April 2026, Lume Cube took it in August 2026.
- Across the 11 months ending August 2026, Amaran’s estimated Share of Search among ring lights worldwide moved from 2.2% to 2.1%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
- Across the 11 months ending August 2026, Lume Cube’s estimated Share of Search among ring lights worldwide moved from 2.5% to 2.6%, and its estimated monthly branded searches moved from 11.5K to 10K.
How did search popularity change for ring lights worldwide in August 2026?
2 changes
In August 2026, Lume Cube overtook Amaran to rank 3rd among ring lights worldwide, at 2.6%.
Estimated monthly branded searches for Amaran worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Amaran’s and Lume Cube’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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