ALOHA vs RXBAR:Which is more popular?
In September 2026, ALOHA had more branded searches than RXBAR among protein bar brands worldwide. ALOHA had about 89,500 branded searches, while RXBAR had 33,100. ALOHA made up 11.2% of all protein bar brand searches we track, and RXBAR accounted for 4.1%. When we asked ChatGPT and Google AI Overviews about protein bar brands, RXBAR appeared in all five answers and ALOHA in one. RXBAR was mentioned before ALOHA in every answer.
Who do people search for more?
ALOHA, about 3 searches for every 1 for RXBAR
Who does AI mention more?
RXBAR, mentioned in every answer we collected
Who does AI recommend more?
RXBAR, named ahead of ALOHA in every answer
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Top protein bar brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, RXBAR appeared in all five answers. ALOHA was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. RXBAR was listed before ALOHA in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Barebells1st- Quest Nutrition2nd
- RXBAR3rd
Pure Protein4th- ALOHA5th
BUILT–
TRUBAR–
GoMacro–
Misfits–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Barebells5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- RXBAR5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Quest Nutrition4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Pure Protein3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ALOHA1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- BUILT0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- TRUBAR0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- GoMacro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Misfits0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about protein bar brands
5 answers
Asked ChatGPT
“Which protein bar brand should I go to?”
Asked ChatGPT
“What are the best protein bar brands?”
Asked ChatGPT
“What's the best protein bar brand for a post-workout snack?”
Searched Google, AI Overview
“best protein bars”
Searched Google, AI Overview
“high protein snack bars”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is ALOHA or RXBAR more popular in search?
This chart shows how often people search Google for ALOHA and RXBAR by name. Each line represents a brand's share of searches for all nine protein bar brands we track, month by month, from English-language searches worldwide.
Share of searches by month for ALOHA, RXBAR. The figures are in the table below the chart.
View monthly share of searches table
| Month | Barebells | BUILT | ALOHA | TRUBAR | RXBAR | GoMacro | Pure Protein | Misfits | Quest Nutrition |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.1% | 28.9% | 8.5% | 5.9% | 2.6% | 3.8% | 3.1% | 2% | 1.1% |
| Nov 2025 | 44.5% | 29.2% | 7.8% | 5.4% | 2.9% | 4.1% | 2.9% | 2.1% | 1.3% |
| Dec 2025 | 40.2% | 32.1% | 8.3% | 4.8% | 3.5% | 4.7% | 2.9% | 2.4% | 1.3% |
| Jan 2026 | 42.9% | 31.3% | 7.6% | 5.2% | 2.9% | 3.4% | 2.9% | 2.6% | 1.1% |
| Feb 2026 | 43.1% | 29.2% | 8% | 7.5% | 2.7% | 3.3% | 2.7% | 2.3% | 1% |
| Mar 2026 | 43% | 29.9% | 8.6% | 5.8% | 3.3% | 3.3% | 2.7% | 2.3% | 1% |
| Apr 2026 | 44.9% | 27.2% | 10.1% | 4.9% | 2.8% | 3.7% | 2.8% | 2.4% | 1% |
| May 2026 | 46.7% | 23.1% | 11.9% | 5.1% | 2.9% | 3.8% | 2.9% | 2.5% | 1.1% |
| Jun 2026 | 51.1% | 22.5% | 10.2% | 4.5% | 2.9% | 3.7% | 2.4% | 2% | 0.86% |
| Jul 2026 | 50% | 21.7% | 10.6% | 4.7% | 3% | 3.9% | 2.5% | 2.5% | 1.1% |
| Aug 2026 | 48.8% | 22.3% | 10.9% | 4.6% | 3.1% | 4.3% | 3.1% | 2.1% | 0.92% |
| Sep 2026 | 48.2% | 21.7% | 11.2% | 4.6% | 4.1% | 3.9% | 3.4% | 1.9% | 1% |
How has the ALOHA and RXBAR comparison changed over the last 12 months?
3 findings
- ALOHA was ahead of RXBAR in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ALOHA’s share of searches among protein bar brands worldwide moved from 8.5% to 11.2%, and its estimated monthly branded searches moved from 73.6K to 89.5K.
- Across the 12 months ending September 2026, RXBAR’s share of searches among protein bar brands worldwide moved from 2.6% to 4.1%, and its estimated monthly branded searches moved from 22.2K to 33.1K.
How did search popularity change for protein bar brands worldwide in September 2026?
2 changes
In September 2026, RXBAR overtook GoMacro and Pure Protein to rank 5th among protein bar brands worldwide, with 4.1% of the searches.
ALOHA’s share of searches among protein bar brands worldwide has gained ground for 3 months in a row, from 10.2% to 11.2% in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using ALOHA’s and RXBAR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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