Brandwave

Airstream vs Grand Design:Which is more popular?

In September 2026, Grand Design had more branded searches than Airstream among caravan and motorhome brands worldwide. Grand Design had about 27,100 branded searches, while Airstream had 12,100. Grand Design made up 10.5% of all caravan and motorhome brand searches we track, and Airstream accounted for 4.7%. When we asked ChatGPT and Google AI Overviews about caravan and motorhome brands, Grand Design appeared in three of the five answers and Airstream in two. Grand Design was mentioned before Airstream in two out of three answers.

Among caravan and motorhome brands worldwide in September 2026

Who do people search for more?

Grand Design, about 2 searches for every 1 for Airstream

Grand Design 27.1K searchesAirstream 12.1K searches

Who does AI mention more?

Grand Design, mentioned in 3 of 5 answers, Airstream in 2

Grand Design in 3 of 5Airstream in 2 of 5

Who does AI recommend more?

Grand Design, named ahead of Airstream in 2 of 3 answers

Grand Design first in 2Airstream first in 1

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Top caravan and motorhome brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Grand Design was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Airstream was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Grand Design was listed before Airstream in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Grand Design1st
  2. Airstream2nd
  3. Jayco3rd
  4. Winnebago4th
  5. Hymer5th
  6. Bürstner6th
  7. Avan–
  8. Sunliner–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Winnebago4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jayco3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Grand Design3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Airstream2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hymer1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bürstner1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Avan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sunliner0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about caravan and motorhome brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Airstream or Grand Design more popular in search?

This chart shows how often people search Google for Airstream and Grand Design by name. Each line represents a brand's share of searches for all eight caravan and motorhome brands we track, month by month, from English-language searches worldwide.

Airstream and Grand Design among caravan and motorhome brands worldwide, by month

Share of searches by month for Grand Design, Airstream. The figures are in the table below the chart.

View monthly share of searches table
MonthHymerAvanJaycoGrand DesignBürstnerAirstreamWinnebagoSunliner
Oct 202522.6%22.6%27.7%12.4%8.3%3.7%2%0.71%
Nov 202525.8%25.8%25.8%11.6%5.2%3.5%1.5%0.81%
Dec 202521.1%31.5%25.8%9.4%5.2%4.2%1.9%0.99%
Jan 202624.3%24.3%29.8%10.9%4.9%3.3%1.8%0.76%
Feb 202623.7%29%23.7%10.6%5.8%3.2%3.2%0.91%
Mar 202624.8%30.3%24.8%9.1%5%3.3%1.5%1.2%
Apr 202626%26%26%9.5%6.3%3.5%1.5%1.2%
May 202623.8%29.1%23.8%10.7%5.8%3.9%1.7%1.1%
Jun 202625.2%25.2%25.2%11.3%6.2%4.1%1.5%1.2%
Jul 202622.9%22.9%28%12.5%6.8%3.7%2%1.1%
Aug 202630%24.5%20%11%7.4%4%2.2%0.96%
Sep 202628.6%23.4%23.4%10.5%7%4.7%1.4%0.93%

How has the Airstream and Grand Design comparison changed over the last 12 months?

3 findings

How did search popularity change for caravan and motorhome brands worldwide in September 2026?

2 changes
  1. In September 2026, Airstream gained share of searches among caravan and motorhome brands worldwide, from 4% to 4.7%.

  2. Estimated monthly branded searches for Grand Design worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Airstream’s and Grand Design’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Airstream

1 branded search term

  • airstream caravan

Grand Design

1 branded search term

  • grand design rv

How the Brand Demand Index is measured

Other head-to-heads among caravan and motorhome brands

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