Brandwave

Hymer vs Jayco:Which is more popular?

In September 2026, Hymer had more branded searches than Jayco among caravan and motorhome brands worldwide. Hymer had about 74,000 branded searches, while Jayco had 60,500. Hymer made up 28.6% of all caravan and motorhome brand searches we track, and Jayco accounted for 23.4%. When we asked ChatGPT and Google AI Overviews about caravan and motorhome brands, Jayco appeared in three of the five answers and Hymer in one. Jayco was mentioned before Hymer in two out of three answers.

Among caravan and motorhome brands worldwide in September 2026

Who do people search for more?

Hymer, about 22% more searches than Jayco

Hymer 74K searchesJayco 60.5K searches

Who does AI mention more?

Jayco, mentioned in 3 of 5 answers, Hymer in 1

Jayco in 3 of 5Hymer in 1 of 5

Who does AI recommend more?

Jayco, named ahead of Hymer in 2 of 3 answers

Jayco first in 2Hymer first in 1

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Top caravan and motorhome brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Jayco was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Hymer was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Jayco was listed before Hymer in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Grand Design1st
  2. Airstream2nd
  3. Jayco3rd
  4. Winnebago4th
  5. Hymer5th
  6. Bürstner6th
  7. Avan–
  8. Sunliner–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Winnebago4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jayco3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Grand Design3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Airstream2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hymer1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bürstner1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Avan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sunliner0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about caravan and motorhome brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Hymer or Jayco more popular in search?

This chart shows how often people search Google for Hymer and Jayco by name. Each line represents a brand's share of searches for all eight caravan and motorhome brands we track, month by month, from English-language searches worldwide.

Hymer and Jayco among caravan and motorhome brands worldwide, by month

Share of searches by month for Hymer, Jayco. The figures are in the table below the chart.

View monthly share of searches table
MonthHymerAvanJaycoGrand DesignBürstnerAirstreamWinnebagoSunliner
Oct 202522.6%22.6%27.7%12.4%8.3%3.7%2%0.71%
Nov 202525.8%25.8%25.8%11.6%5.2%3.5%1.5%0.81%
Dec 202521.1%31.5%25.8%9.4%5.2%4.2%1.9%0.99%
Jan 202624.3%24.3%29.8%10.9%4.9%3.3%1.8%0.76%
Feb 202623.7%29%23.7%10.6%5.8%3.2%3.2%0.91%
Mar 202624.8%30.3%24.8%9.1%5%3.3%1.5%1.2%
Apr 202626%26%26%9.5%6.3%3.5%1.5%1.2%
May 202623.8%29.1%23.8%10.7%5.8%3.9%1.7%1.1%
Jun 202625.2%25.2%25.2%11.3%6.2%4.1%1.5%1.2%
Jul 202622.9%22.9%28%12.5%6.8%3.7%2%1.1%
Aug 202630%24.5%20%11%7.4%4%2.2%0.96%
Sep 202628.6%23.4%23.4%10.5%7%4.7%1.4%0.93%

How has the Hymer and Jayco comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Hymer took it in August 2026.
  • Across the 12 months ending September 2026, Hymer’s share of searches among caravan and motorhome brands worldwide moved from 22.6% to 28.6%, and its estimated monthly branded searches moved from 60.5K to 74K.
  • Across the 12 months ending September 2026, Jayco’s share of searches among caravan and motorhome brands worldwide moved from 27.7% to 23.4%, and its estimated monthly branded searches moved from 74K to 60.5K.

How did search popularity change for caravan and motorhome brands worldwide in September 2026?

2 changes
  1. In September 2026, Jayco gained share of searches among caravan and motorhome brands worldwide, from 20% to 23.4%.

  2. In September 2026, Hymer lost share of searches among caravan and motorhome brands worldwide, from 30% to 28.6%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Hymer’s and Jayco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hymer

1 branded search term

  • hymer

Jayco

1 branded search term

  • jayco

How the Brand Demand Index is measured

Other head-to-heads among caravan and motorhome brands

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