Aha! vs Productboard:Which is more popular by branded search?
In August 2026, Productboard had more branded searches than Aha! among product roadmap platforms worldwide. Productboard was estimated to have 10.2K branded searches compared to Aha!’s 2.7K, and held a 17.8% Share of Search versus Aha!’s 4.7%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Aha! or Productboard?
Compare services and tools used to collect product feedback and plan product roadmaps. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Productboard, Aha!. The figures are in the table below the chart.
View monthly share of search table
| Month | Canny | Productboard | Aha! | airfocus | ProdPad |
|---|---|---|---|---|---|
| Oct 2025 | 63.7% | 23.2% | 6.9% | 3.8% | 2.5% |
| Nov 2025 | 60.6% | 26.7% | 6.6% | 4.4% | 1.8% |
| Dec 2025 | 65.1% | 23.5% | 5.8% | 3.8% | 1.8% |
| Jan 2026 | 64.2% | 23.1% | 6.8% | 3.8% | 2.1% |
| Feb 2026 | 59.6% | 26.3% | 8% | 4.3% | 1.9% |
| Mar 2026 | 59.7% | 26.4% | 7.8% | 4.3% | 1.8% |
| Apr 2026 | 65.1% | 23.6% | 5.7% | 3.9% | 1.6% |
| May 2026 | 61.6% | 22.4% | 6.5% | 8.1% | 1.4% |
| Jun 2026 | 63.6% | 23.6% | 5.9% | 5.2% | 1.7% |
| Jul 2026 | 67.5% | 20.6% | 6.1% | 4.3% | 1.5% |
| Aug 2026 | 72.3% | 17.8% | 4.7% | 3.5% | 1.6% |
| Sep 2026 | — | — | — | — | — |
How has the Aha! and Productboard comparison changed over the last 12 months?
3 findings
- Productboard was ahead of Aha! in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Aha!’s estimated Share of Search among product roadmap platforms worldwide moved from 6.9% to 4.7%, and its estimated monthly branded searches moved from 4.5K to 2.7K.
- Across the 11 months ending August 2026, Productboard’s estimated Share of Search among product roadmap platforms worldwide moved from 23.2% to 17.8%, and its estimated monthly branded searches moved from 15.1K to 10.2K.
How did search popularity change for product roadmap platforms worldwide in August 2026?
2 changes

In August 2026, Productboard lost estimated Share of Search among product roadmap platforms worldwide, from 20.6% to 17.8%.

In August 2026, Aha! lost estimated Share of Search among product roadmap platforms worldwide, from 6.1% to 4.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Aha!’s and Productboard’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Aha!
4 branded search terms
- aha io
- aha product management
- aha roadmap
- aha roadmaps
Productboard
7 branded search terms
- productboard
- productboard app
- productboard com
- productboard feedback
- productboard roadmap
- productboard software
- roadmap productboard

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