Addi vs Susan Bates:Which is more popular?
In September 2026, Addi had more branded searches than Susan Bates among crochet hooks brands worldwide. Addi had about 301,000 branded searches, while Susan Bates had 1,000. Addi made up 84.9% of all crochet hooks brand searches we track, and Susan Bates accounted for 0.28%. When we asked ChatGPT and Google AI Overviews about crochet hooks brands, Susan Bates appeared in all five answers and Addi in none.
Who do people search for more?
Addi, about 301 searches for every 1 for Susan Bates
Who does AI mention more?
Susan Bates, mentioned in every answer we collected
Who does AI recommend more?
Susan Bates, the only one of the two named
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Top crochet hooks brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Susan Bates appeared in all five answers. Addi did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Susan Bates5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Clover5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Boye4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Tulip3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Addi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
KnitPro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about crochet hooks brands
5 answers
Asked ChatGPT
“Which crochet hooks brand should I buy?”
Asked ChatGPT
“What are the best crochet hooks brands?”
Asked ChatGPT
“What's the best crochet hooks brand for comfortable handcrafting?”
Searched Google, AI Overview
“crochet hooks”
Searched Google, AI Overview
“ergonomic crochet hooks”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Addi or Susan Bates more popular in search?
This chart shows how often people search Google for Addi and Susan Bates by name. Each line represents a brand's share of searches for all six crochet hooks brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Addi, Susan Bates. The figures are in the table below the chart.
View monthly share of searches table
| Month | Addi | Boye | KnitPro | Tulip | Susan Bates | Clover |
|---|---|---|---|---|---|---|
| Oct 2025 | 89.8% | 3% | 5.4% | 1.3% | 0.32% | 0.21% |
| Nov 2025 | 87.7% | 2.9% | 6.5% | 2.4% | 0.31% | 0.24% |
| Dec 2025 | 86.8% | 3.5% | 6.4% | 2.9% | 0.31% | 0.21% |
| Jan 2026 | 82.5% | 5% | 9.1% | 2.7% | 0.44% | 0.27% |
| Feb 2026 | 86% | 5.2% | 6.3% | 1.9% | 0.37% | 0.29% |
| Mar 2026 | 88.5% | 4.4% | 5.3% | 1.3% | 0.31% | 0.24% |
| Apr 2026 | 88.2% | 5.3% | 4.3% | 1.6% | 0.29% | 0.26% |
| May 2026 | 89.1% | 4.4% | 4.4% | 1.6% | 0.3% | 0.26% |
| Jun 2026 | 89.5% | 4.4% | 3.6% | 2% | 0.26% | 0.3% |
| Jul 2026 | 88.8% | 4.4% | 4.4% | 1.9% | 0.29% | 0.26% |
| Aug 2026 | 87.9% | 5.3% | 4.3% | 1.9% | 0.29% | 0.29% |
| Sep 2026 | 84.9% | 7.6% | 5.1% | 1.9% | 0.28% | 0.25% |
How has the Addi and Susan Bates comparison changed over the last 12 months?
3 findings
- Addi was ahead of Susan Bates in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Addi’s share of searches among crochet hooks brands worldwide moved from 89.8% to 84.9%, and its estimated monthly branded searches moved from 368K to 301K.
- Across the 12 months ending September 2026, Susan Bates’ share of searches among crochet hooks brands worldwide moved from 0.32% to 0.28%, and its estimated monthly branded searches moved from 1.3K to 1K.
How did search popularity change for crochet hooks brands worldwide in September 2026?
2 changes
In September 2026, Addi lost share of searches among crochet hooks brands worldwide, from 87.9% to 84.9%.
In September 2026, Susan Bates rose from 6th to 5th among crochet hooks brands worldwide.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Addi’s and Susan Bates’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Addi
1 branded search term
- addi
Susan Bates
1 branded search term
- susan bates
Other head-to-heads among crochet hooks brands
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