Brands owned byHanes
The brands Hanes markets worldwide, and where to find each one's branded demand.
Brand competitors
These brands are measured alongside Hanes’ in the same sets.
1st place in Underwear brands worldwide estimated Share of Search at 67.2% in Sep 2026.
1st place in Shapewear brands worldwide estimated Share of Search at 46.1% in Sep 2026.
1st place in Boxer brief brands worldwide estimated Share of Search at 41.5% in Sep 2026.
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Put your own campaigns, spend and outcomes next to each brand's demand line, so you can see which of your marketing lined up with the movements.