Down Dog vs Yoga with Adriene:Which is more popular?
In September 2026, Down Dog had more branded searches than Yoga with Adriene among yoga apps worldwide. Down Dog had about 90,500 branded searches, while Yoga with Adriene had 74,000. Down Dog made up 11.9% of all yoga app searches we track, and Yoga with Adriene accounted for 9.7%. When we asked ChatGPT and Google AI Overviews about yoga apps, Down Dog and Yoga with Adriene each appeared in four of the five answers. Down Dog was mentioned before Yoga with Adriene in every answer.
Who do people search for more?
Down Dog, about 22% more searches than Yoga with Adriene
Who does AI mention more?
Both were mentioned in 4 of 5 answers.
Who does AI recommend more?
Down Dog, named ahead of Yoga with Adriene in every answer
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Top yoga apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Down Dog and Yoga with Adriene were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Down Dog was listed before Yoga with Adriene in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Down Dog4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Yoga with Adriene4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Alo Wellness Club4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Glo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Peloton2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Alo Moves0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Yoga International0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gaia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about yoga apps
5 answers
Asked ChatGPT
“Which yoga app should I use?”
Asked ChatGPT
“What are the best yoga apps?”
Asked ChatGPT
“What's the best yoga app for at home?”
Searched Google, AI Overview
“yoga app”
Searched Google, AI Overview
“yoga for beginners”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Down Dog or Yoga with Adriene more popular in search?
This chart shows how often people search Google for Down Dog and Yoga with Adriene by name. Each line represents a brand's share of searches for all eight yoga apps we track, month by month, from English-language searches worldwide.
Share of searches by month for Down Dog, Yoga with Adriene. The figures are in the table below the chart.
View monthly share of searches table
| Month | Peloton | Down Dog | Yoga with Adriene | Alo Moves | Alo Wellness Club | Yoga International | Gaia | Glo |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 77.6% | 10.2% | 8.4% | 2.1% | 0.5% | 0.61% | 0.27% | 0.33% |
| Nov 2025 | 77.5% | 10.2% | 8.4% | 2.1% | 0.61% | 0.75% | 0.27% | 0.33% |
| Dec 2025 | 77.2% | 8.3% | 10.1% | 2% | 1.1% | 0.61% | 0.27% | 0.33% |
| Jan 2026 | 71.3% | 9.3% | 13.9% | 1.9% | 2.3% | 0.68% | 0.3% | 0.37% |
| Feb 2026 | 71.7% | 11.4% | 11.4% | 1.9% | 2.3% | 0.68% | 0.3% | 0.37% |
| Mar 2026 | 71.7% | 11.5% | 11.5% | 1.9% | 1.9% | 0.69% | 0.38% | 0.38% |
| Apr 2026 | 72.1% | 11.6% | 11.6% | 1.9% | 1.6% | 0.69% | 0.31% | 0.31% |
| May 2026 | 74.9% | 9.9% | 9.9% | 2% | 2% | 0.72% | 0.32% | 0.32% |
| Jun 2026 | 71.1% | 11.5% | 11.5% | 1.9% | 1.9% | 1.5% | 0.3% | 0.37% |
| Jul 2026 | 71.6% | 11.5% | 11.5% | 1.9% | 1.9% | 0.84% | 0.31% | 0.37% |
| Aug 2026 | 73.4% | 11.8% | 9.7% | 1.9% | 1.6% | 0.71% | 0.38% | 0.47% |
| Sep 2026 | 73.8% | 11.9% | 9.7% | 1.6% | 1.6% | 0.71% | 0.38% | 0.38% |
How has the Down Dog and Yoga with Adriene comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Yoga with Adriene took it in December 2025, Down Dog took it in August 2026.
- Across the 12 months ending September 2026, Down Dog’s share of searches among yoga apps worldwide moved from 10.2% to 11.9%, and its estimated monthly branded searches moved from 110K to 90.5K.
- Across the 12 months ending September 2026, Yoga with Adriene’s share of searches among yoga apps worldwide moved from 8.4% to 9.7%, and its estimated monthly branded searches moved from 90.5K to 74K.
How did search popularity change for yoga apps worldwide in September 2026?
2 changes
Estimated monthly branded searches for Yoga with Adriene worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

Estimated monthly branded searches for Down Dog worldwide fell 17.7% over 12 measured months, from 110K to 90.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Down Dog’s and Yoga with Adriene’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Down Dog
1 branded search term
- downdog
Yoga with Adriene
1 branded search term
- yoga with adriene
Other head-to-heads among yoga apps

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