Brandwave

Duotone vs Ezzy:Which is more popular?

In September 2026, Ezzy had more branded searches than Duotone among windsurfing sail brands worldwide. Ezzy had about 12,100 branded searches, while Duotone had 2,900. Ezzy made up 15.6% of all windsurfing sail brand searches we track, and Duotone accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about windsurfing sail brands, Duotone appeared in all four answers and Ezzy in three. Duotone and Ezzy were each mentioned first in two of the four answers.

Among windsurfing sail brands worldwide in September 2026

Who do people search for more?

Ezzy, about 4 searches for every 1 for Duotone

Ezzy 12.1K searchesDuotone 2.9K searches

Who does AI mention more?

Duotone, mentioned in every answer we collected

Duotone in 4 of 4Ezzy in 3 of 4

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Duotone first in 2Ezzy first in 2

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Top windsurfing sail brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Duotone appeared in all four answers. Ezzy was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Duotone and Ezzy were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Severne1st
  2. Duotone2nd
  3. Ezzy3rd
  4. NeilPryde4th
  5. Naish5th
  6. Goya Windsurfing6th
  7. North Sails7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Duotone4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Severne4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ezzy3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • NeilPryde3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Goya Windsurfing2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • North Sails1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Naish1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about windsurfing sail brands

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Duotone or Ezzy more popular in search?

This chart shows how often people search Google for Duotone and Ezzy by name. Each line represents a brand's share of searches for all seven windsurfing sail brands we track, month by month, from English-language searches worldwide.

Duotone and Ezzy among windsurfing sail brands worldwide, by month

Share of searches by month for Ezzy, Duotone. The figures are in the table below the chart.

View monthly share of searches table
MonthNorth SailsEzzyNeilPrydeDuotoneSeverneNaishGoya Windsurfing
Oct 202571.2%14%6.3%2.8%2.8%1.8%1.2%
Nov 202576.8%12.5%4.5%2.4%1.6%1.3%0.74%
Dec 202571.4%17.3%5.2%2.3%1.8%1.2%0.69%
Jan 202677.7%12.6%3.7%2%1.6%1.6%0.75%
Feb 202671.6%17.3%4.2%2.2%1.9%1.9%1%
Mar 202672.4%14.3%5.2%2.8%2.2%1.9%1.2%
Apr 202671.4%14%6.2%2.8%2.2%1.8%1.5%
May 202667.2%16.2%7.2%3.2%2.1%2.1%2.1%
Jun 202665.2%15.6%8.5%3.7%2.5%2.5%2.1%
Jul 202668.9%13.5%7.4%4%2.7%2.1%1.4%
Aug 202668%13.3%7.2%4.8%2.6%2.6%1.4%
Sep 202665%15.6%8.5%3.7%3.1%2.4%1.7%

How has the Duotone and Ezzy comparison changed over the last 12 months?

3 findings
  • Ezzy was ahead of Duotone in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Duotone’s share of searches among windsurfing sail brands worldwide moved from 2.8% to 3.7%, and its estimated monthly branded searches held steady at 2.9K.
  • Across the 12 months ending September 2026, Ezzy’s share of searches among windsurfing sail brands worldwide moved from 14% to 15.6%, and its estimated monthly branded searches moved from 14.8K to 12.1K.

How did search popularity change for windsurfing sail brands worldwide in September 2026?

2 changes
  1. In September 2026, Ezzy gained share of searches among windsurfing sail brands worldwide, from 13.3% to 15.6%.

  2. In September 2026, Duotone lost share of searches among windsurfing sail brands worldwide, from 4.8% to 3.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Duotone’s and Ezzy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Duotone

1 branded search term

  • duotone kites

Ezzy

1 branded search term

  • ezzy

How the Brand Demand Index is measured

Other head-to-heads among windsurfing sail brands

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