Brandwave

NeilPryde vs North Sails:Which is more popular?

In September 2026, North Sails had more branded searches than NeilPryde among windsurfing sail brands worldwide. North Sails had about 50,500 branded searches, while NeilPryde had 6,600. North Sails made up 65% of all windsurfing sail brand searches we track, and NeilPryde accounted for 8.5%. When we asked ChatGPT and Google AI Overviews about windsurfing sail brands, NeilPryde appeared in three of the four answers and North Sails in one. NeilPryde was mentioned before North Sails in every answer that named either.

Among windsurfing sail brands worldwide in September 2026

Who do people search for more?

North Sails, about 8 searches for every 1 for NeilPryde

North Sails 50.5K searchesNeilPryde 6.6K searches

Who does AI mention more?

NeilPryde, mentioned in 3 of 4 answers, North Sails in 1

NeilPryde in 3 of 4North Sails in 1 of 4

Who does AI recommend more?

NeilPryde, named ahead of North Sails in 3 of 3 answers

NeilPryde first in 3North Sails never first

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Top windsurfing sail brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, NeilPryde was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. North Sails was mentioned in one out of four: not in any of the three ChatGPT answers, but in the Google AI Overview. NeilPryde was listed before North Sails in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Severne1st
  2. Duotone2nd
  3. Ezzy3rd
  4. NeilPryde4th
  5. Naish5th
  6. Goya Windsurfing6th
  7. North Sails7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Duotone4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Severne4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ezzy3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • NeilPryde3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Goya Windsurfing2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • North Sails1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Naish1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about windsurfing sail brands

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is NeilPryde or North Sails more popular in search?

This chart shows how often people search Google for NeilPryde and North Sails by name. Each line represents a brand's share of searches for all seven windsurfing sail brands we track, month by month, from English-language searches worldwide.

NeilPryde and North Sails among windsurfing sail brands worldwide, by month

Share of searches by month for North Sails, NeilPryde. The figures are in the table below the chart.

View monthly share of searches table
MonthNorth SailsEzzyNeilPrydeDuotoneSeverneNaishGoya Windsurfing
Oct 202571.2%14%6.3%2.8%2.8%1.8%1.2%
Nov 202576.8%12.5%4.5%2.4%1.6%1.3%0.74%
Dec 202571.4%17.3%5.2%2.3%1.8%1.2%0.69%
Jan 202677.7%12.6%3.7%2%1.6%1.6%0.75%
Feb 202671.6%17.3%4.2%2.2%1.9%1.9%1%
Mar 202672.4%14.3%5.2%2.8%2.2%1.9%1.2%
Apr 202671.4%14%6.2%2.8%2.2%1.8%1.5%
May 202667.2%16.2%7.2%3.2%2.1%2.1%2.1%
Jun 202665.2%15.6%8.5%3.7%2.5%2.5%2.1%
Jul 202668.9%13.5%7.4%4%2.7%2.1%1.4%
Aug 202668%13.3%7.2%4.8%2.6%2.6%1.4%
Sep 202665%15.6%8.5%3.7%3.1%2.4%1.7%

How has the NeilPryde and North Sails comparison changed over the last 12 months?

3 findings

How did search popularity change for windsurfing sail brands worldwide in September 2026?

2 changes
  1. In September 2026, NeilPryde gained share of searches among windsurfing sail brands worldwide, from 7.2% to 8.5%.

  2. In September 2026, North Sails lost share of searches among windsurfing sail brands worldwide, from 68% to 65%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using NeilPryde’s and North Sails’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

NeilPryde

1 branded search term

  • neilpryde

North Sails

2 branded search terms

  • north sails
  • north sails windsurfing

How the Brand Demand Index is measured

Other head-to-heads among windsurfing sail brands

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