Ezzy vs North Sails:Which is more popular?
In September 2026, North Sails had more branded searches than Ezzy among windsurfing sail brands worldwide. North Sails had about 50,500 branded searches, while Ezzy had 12,100. North Sails made up 65% of all windsurfing sail brand searches we track, and Ezzy accounted for 15.6%. When we asked ChatGPT and Google AI Overviews about windsurfing sail brands, Ezzy appeared in three of the four answers and North Sails in one. Ezzy was mentioned before North Sails in three out of four answers.
Who do people search for more?
North Sails, about 4 searches for every 1 for Ezzy
Who does AI mention more?
Ezzy, mentioned in 3 of 4 answers, North Sails in 1
Who does AI recommend more?
Ezzy, named ahead of North Sails in 3 of 4 answers
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Top windsurfing sail brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Ezzy was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. North Sails was mentioned in one out of four: not in any of the three ChatGPT answers, but in the Google AI Overview. Ezzy was listed before North Sails in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Severne1st
Duotone2nd- Ezzy3rd
- NeilPryde4th
Naish5th- Goya Windsurfing6th
- North Sails7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Duotone4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Severne4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Ezzy3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- NeilPryde3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Goya Windsurfing2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- North Sails1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Naish1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
See every answer about windsurfing sail brands
4 answers
Asked ChatGPT
“Which windsurfing sail brand should I buy?”
Asked ChatGPT
“What are the best windsurfing sail brands?”
Asked ChatGPT
“What's the best windsurfing sail brand for lighter wind sailing?”
Searched Google, AI Overview
“windsurf sail”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“windsurfing sail brands”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Ezzy or North Sails more popular in search?
This chart shows how often people search Google for Ezzy and North Sails by name. Each line represents a brand's share of searches for all seven windsurfing sail brands we track, month by month, from English-language searches worldwide.
Share of searches by month for North Sails, Ezzy. The figures are in the table below the chart.
View monthly share of searches table
| Month | North Sails | Ezzy | NeilPryde | Duotone | Severne | Naish | Goya Windsurfing |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 71.2% | 14% | 6.3% | 2.8% | 2.8% | 1.8% | 1.2% |
| Nov 2025 | 76.8% | 12.5% | 4.5% | 2.4% | 1.6% | 1.3% | 0.74% |
| Dec 2025 | 71.4% | 17.3% | 5.2% | 2.3% | 1.8% | 1.2% | 0.69% |
| Jan 2026 | 77.7% | 12.6% | 3.7% | 2% | 1.6% | 1.6% | 0.75% |
| Feb 2026 | 71.6% | 17.3% | 4.2% | 2.2% | 1.9% | 1.9% | 1% |
| Mar 2026 | 72.4% | 14.3% | 5.2% | 2.8% | 2.2% | 1.9% | 1.2% |
| Apr 2026 | 71.4% | 14% | 6.2% | 2.8% | 2.2% | 1.8% | 1.5% |
| May 2026 | 67.2% | 16.2% | 7.2% | 3.2% | 2.1% | 2.1% | 2.1% |
| Jun 2026 | 65.2% | 15.6% | 8.5% | 3.7% | 2.5% | 2.5% | 2.1% |
| Jul 2026 | 68.9% | 13.5% | 7.4% | 4% | 2.7% | 2.1% | 1.4% |
| Aug 2026 | 68% | 13.3% | 7.2% | 4.8% | 2.6% | 2.6% | 1.4% |
| Sep 2026 | 65% | 15.6% | 8.5% | 3.7% | 3.1% | 2.4% | 1.7% |
How has the Ezzy and North Sails comparison changed over the last 12 months?
3 findings
- North Sails was ahead of Ezzy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ezzy’s share of searches among windsurfing sail brands worldwide moved from 14% to 15.6%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
- Across the 12 months ending September 2026, North Sails’ share of searches among windsurfing sail brands worldwide moved from 71.2% to 65%, and its estimated monthly branded searches moved from 75K to 50.5K.
How did search popularity change for windsurfing sail brands worldwide in September 2026?
2 changes
In September 2026, Ezzy gained share of searches among windsurfing sail brands worldwide, from 13.3% to 15.6%.
In September 2026, North Sails lost share of searches among windsurfing sail brands worldwide, from 68% to 65%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Ezzy’s and North Sails’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ezzy
1 branded search term
- ezzy
North Sails
2 branded search terms
- north sails
- north sails windsurfing
Other head-to-heads among windsurfing sail brands
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