Brandwave

Interakt vs WATI:Which is more popular?

In September 2026, WATI had more branded searches than Interakt among WhatsApp business platforms worldwide. WATI had about 92,400 branded searches, while Interakt had 49,500. WATI made up 27.7% of all WhatsApp business platform searches we track, and Interakt accounted for 14.8%. When we asked ChatGPT and Google AI Overviews about WhatsApp business platforms, WATI appeared in three of the five answers and Interakt in none.

Among WhatsApp business platforms worldwide in September 2026

Who do people search for more?

WATI, about 87% more searches than Interakt

WATI 92.4K searchesInterakt 49.5K searches

Who does AI mention more?

WATI, mentioned in 3 of 5 answers, Interakt in 0

WATI in 3 of 5Interakt in 0 of 5

Who does AI recommend more?

WATI, the only one of the two named

WATI first in 2Interakt never named

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Top WhatsApp business platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, WATI was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Interakt did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. WATI1st
  2. Respond.io1st
  3. Twilio3rd
  4. AiSensy–
  5. Gupshup–
  6. Interakt–
  7. Gallabox–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Twilio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • WATI3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Respond.io2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AiSensy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gupshup0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Interakt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gallabox0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about WhatsApp business platforms

5 answers
  • Asked ChatGPT

    “Which WhatsApp business platform should I use?”

    1. 1WATI
    2. 2Respond.io
    3. 3Twilio
  • Asked ChatGPT

    “What are the best WhatsApp Business API providers?”

    1. 1Respond.io
    2. 2WATI
    3. 3Twilio
  • Asked ChatGPT

    “What's the best WhatsApp marketing tool for a small business?”

    1. 1WATI
    2. 2Twilio
  • Searched Google, AI Overview

    “whatsapp business api”

    1. 1Twilio
  • Searched Google, AI Overview

    “twilio whatsapp”

    1. 1Twilio

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Interakt or WATI more popular in search?

This chart shows how often people search Google for Interakt and WATI by name. Each line represents a brand's share of searches for all seven WhatsApp business platforms we track, month by month, from English-language searches worldwide.

Interakt and WATI among WhatsApp business platforms worldwide, by month

Share of searches by month for WATI, Interakt. The figures are in the table below the chart.

View monthly share of searches table
MonthWATIAiSensyGupshupInteraktRespond.ioTwilioGallabox
Oct 202528.2%15%33.4%12.3%4.5%3.7%3%
Nov 202529.5%15.7%28.6%12.8%5.7%3.8%3.8%
Dec 202528.7%18.6%27.8%12.5%5.6%3%3.7%
Jan 202626.5%21.1%25.8%14.1%6.3%3.4%2.8%
Feb 202627.9%18.1%27.1%14.8%5.4%3.6%3%
Mar 202627.3%17.8%26.6%14.5%6.5%4.3%2.9%
Apr 202631.2%16.8%25.2%13.8%6.2%4.1%2.8%
May 202627.3%17.8%26.6%14.5%6.5%4.3%2.9%
Jun 202627%17.6%26.3%14.4%7.9%3.5%3.5%
Jul 202627%17.6%26.3%14.4%7.9%3.5%3.5%
Aug 202626%20.8%25.5%13.9%7.6%3.4%2.8%
Sep 202627.7%22.1%22.1%14.8%6.6%3.6%3%

How has the Interakt and WATI comparison changed over the last 12 months?

3 findings
  • WATI was ahead of Interakt in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Interakt’s share of searches among WhatsApp business platforms worldwide moved from 12.3% to 14.8%, and its estimated monthly branded searches moved from 40.5K to 49.5K.
  • Across the 12 months ending September 2026, WATI’s share of searches among WhatsApp business platforms worldwide moved from 28.2% to 27.7%, and its estimated monthly branded searches moved from 92.9K to 92.4K.

How did search popularity change for WhatsApp business platforms worldwide in September 2026?

2 changes
  1. In September 2026, WATI gained share of searches among WhatsApp business platforms worldwide, from 26% to 27.7%.

  2. In September 2026, Interakt gained share of searches among WhatsApp business platforms worldwide, from 13.9% to 14.8%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Interakt’s and WATI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Interakt

1 branded search term

  • interakt

WATI

2 branded search terms

  • wati
  • wati io

How the Brand Demand Index is measured

Other head-to-heads among WhatsApp business platforms

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