Brandwave

Walk behind mower brands:Which are searched most?

Husqvarna and John Deere share the highest estimated Share of Search among walk behind mower brands worldwide, at 44.4% in September 2026. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Husqvarna44.4%
  2. John Deere44.4%
  3. Toro5.4%
  4. Honda Power Equipment4.6%
  5. Troy-Bilt1.2%

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Share of SearchLeaderboard

Compare the walk behind mower brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among walk behind mower brands worldwide, by month

Share of Search by month for Husqvarna, John Deere, Toro, Honda Power Equipment. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaJohn DeereToroHonda Power EquipmentTroy-Bilt
Oct 202550.5%41.4%3.4%3.8%0.92%
Nov 202545.8%45.8%2.8%4.5%1%
Dec 202541.2%50%2.2%5.9%0.74%
Jan 202644.6%44.6%2.5%7.2%0.99%
Feb 202645%45%2.8%6.4%0.81%
Mar 202647.4%38.9%6.6%5.9%1.3%
Apr 202650.7%33.8%8.6%5.6%1.4%
May 202650.8%33.9%8.6%5.3%1.4%
Jun 202647.4%38.9%7.1%5%1.6%
Jul 202643.2%43.2%7.6%4.6%1.4%
Aug 202643%43%7.5%5%1.4%
Sep 202644.4%44.4%5.4%4.6%1.2%

This month’s ranking, September 2026

  1. 1.Husqvarna

    44.4%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share +1.4 points.

  2. 2.John Deere

    44.4%

    Held 2nd. 1M estimated branded searches, 0% vs prior month. Share +1.4 points.

  3. 3.Toro

    5.4%

    Held 3rd. 122K estimated branded searches, -30.1% vs prior month. Share -2.1 points.

  4. Held 4th. 103K estimated branded searches, -11.1% vs prior month. Share -0.4 points.

  5. 5.Troy-Bilt

    1.2%

    Held 5th. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among walk behind mower brands worldwide?

Husqvarna and John Deere share the highest estimated Share of Search among walk behind mower brands worldwide, at 44.4% in September 2026.

Global walk behind mower brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Husqvarna50.5% → 44.4%50.8%May 202641.2%Dec 20251st
John Deere41.4% → 44.4%50%Dec 202533.8%Apr 20262nd
Toro3.4% → 5.4%8.6%May 20262.2%Dec 20254th → 3rd
Honda Power Equipment3.8% → 4.6%7.2%Jan 20263.8%Oct 20253rd → 4th
Troy-Bilt0.92% → 1.2%1.6%Jun 20260.74%Dec 20255th

Each finding as a sentence

  • Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among walk behind mower brands worldwide decreased from 50.5% to 44.4%.
  • Across the 12 months ending September 2026, John Deere’s estimated Share of Search among walk behind mower brands worldwide increased from 41.4% to 44.4%.
  • Across the 12 months ending September 2026, Toro’s estimated Share of Search among walk behind mower brands worldwide increased from 3.4% to 5.4%.
  • Across the 12 months ending September 2026, Honda Power Equipment’s estimated Share of Search among walk behind mower brands worldwide increased from 3.8% to 4.6%.
  • Across the 12 months ending September 2026, Husqvarna’s estimated Share of Search among walk behind mower brands worldwide peaked at 50.8% in May 2026 and was lowest at 41.2% in December 2025.
  • Across the 12 months ending September 2026, John Deere’s estimated Share of Search among walk behind mower brands worldwide peaked at 50% in December 2025 and was lowest at 33.8% in April 2026.
  • Across the 12 months ending September 2026, Toro’s estimated Share of Search among walk behind mower brands worldwide peaked at 8.6% in May 2026 and was lowest at 2.2% in December 2025.
  • Across the 12 months ending September 2026, Honda Power Equipment’s estimated Share of Search among walk behind mower brands worldwide peaked at 7.2% in January 2026 and was lowest at 3.8% in October 2025.
  • Across the 12 months ending September 2026, Toro rose from 4th to 3rd among walk behind mower brands worldwide.
  • Across the 12 months ending September 2026, Honda Power Equipment fell from 3rd to 4th among walk behind mower brands worldwide.
  • Across the 12 months ending September 2026, Troy-Bilt held steady: its estimated Share of Search among walk behind mower brands worldwide moved less than 0.5 percentage points.

How did search popularity change for walk behind mower brands worldwide in September 2026?

  1. In September 2026, Husqvarna gained estimated Share of Search among walk behind mower brands worldwide, from 43% to 44.4%.

  2. In September 2026, John Deere gained estimated Share of Search among walk behind mower brands worldwide, from 43% to 44.4%.

  3. In September 2026, Toro lost estimated Share of Search among walk behind mower brands worldwide, from 7.5% to 5.4%.

  4. Estimated monthly branded searches for Troy-Bilt worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

  5. Estimated monthly branded searches for Honda Power Equipment worldwide rose 12.3% over 12 measured months, from 91.4K to 103K in September 2026.

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