Brandwave

Adobe Premiere Pro vs CapCut:Which is more popular?

In September 2026, CapCut had more branded searches than Adobe Premiere Pro among video production software worldwide. CapCut had about 20.8 million branded searches, while Adobe Premiere Pro had 669,000. CapCut made up 89.1% of all video production software searches we track, and Adobe Premiere Pro accounted for 2.9%. When we asked ChatGPT and Google AI Overviews about video production software, both Adobe Premiere Pro and CapCut appeared in all five answers. Adobe Premiere Pro was mentioned before CapCut in every answer.

Among video production software worldwide in September 2026

Who do people search for more?

CapCut, about 31 searches for every 1 for Adobe Premiere Pro

CapCut 20.8M searchesAdobe Premiere Pro 669K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Adobe Premiere Pro in 5 of 5CapCut in 5 of 5

Who does AI recommend more?

Adobe Premiere Pro, named ahead of CapCut in every answer

Adobe Premiere Pro first in 5CapCut never first

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Top video production software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Adobe Premiere Pro and CapCut showed up in all five answers. Adobe Premiere Pro was listed before CapCut in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Adobe Premiere Pro1st
  2. DaVinci Resolve2nd
  3. Final Cut Pro3rd
  4. CapCut4th
  5. Wondershare Filmora5th
  6. Baselight–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CapCut5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DaVinci Resolve5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adobe Premiere Pro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Final Cut Pro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wondershare Filmora4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Baselight0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about video production software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Adobe Premiere Pro or CapCut more popular in search?

This chart shows how often people search Google for Adobe Premiere Pro and CapCut by name. Each line represents a brand's share of searches for all six video production software we track, month by month, from English-language searches worldwide.

Adobe Premiere Pro and CapCut among video production software worldwide, by month

Share of searches by month for CapCut, Adobe Premiere Pro. The figures are in the table below the chart.

View monthly share of searches table
MonthCapCutDaVinci ResolveAdobe Premiere ProFinal Cut ProWondershare FilmoraBaselight
Oct 202585.4%9.2%3.8%1%0.55%0.01%
Nov 202585.5%9.2%3.8%1%0.55%0.02%
Dec 202588.2%7.8%2.8%0.7%0.47%0.01%
Jan 202687.6%7.7%3.2%1%0.46%0.01%
Feb 202687.5%7.7%3.4%0.85%0.47%0.01%
Mar 202688.3%7.8%2.6%0.85%0.47%0.01%
Apr 202686.4%9.3%3.1%0.69%0.46%0.01%
May 202688.9%7.8%2.3%0.58%0.39%0.01%
Jun 202686.4%9.3%3%0.84%0.46%0.01%
Jul 202688.3%7.8%2.8%0.7%0.38%0.01%
Aug 202686.6%9.2%3%0.68%0.37%0.01%
Sep 202689.1%6.4%2.9%1.3%0.32%0.01%

How has the Adobe Premiere Pro and CapCut comparison changed over the last 12 months?

3 findings

How did search popularity change for video production software worldwide in September 2026?

2 changes
  1. In September 2026, CapCut gained share of searches among video production software worldwide, from 86.6% to 89.1%.

  2. Estimated monthly branded searches for Adobe Premiere Pro worldwide fell 10.9% over 12 measured months, from 751K to 669K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Adobe Premiere Pro’s and CapCut’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Adobe Premiere Pro

2 branded search terms

  • adobe premiere pro
  • premiere pro

CapCut

2 branded search terms

  • capcut
  • capcut video editor

How the Brand Demand Index is measured

Other head-to-heads among video production software

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