Brandwave

UX design agencies:Which are searched most?

In August 2026, IDEO was the most searched among UX design agencies worldwide, with an estimated 74K branded searches and 72.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. IDEO72.1%
  2. AKQA14.4%
  3. Frog6.4%
  4. R/GA5.3%
  5. Huge1.9%

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Share of SearchLeaderboard

Compare the agencies brands hire for product design. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among UX design agencies worldwide, by month

Share of Search by month for IDEO, AKQA, Frog, R/GA. The figures are in the table below the chart.

View monthly share of search table
MonthIDEOAKQAFrogR/GAHuge
Oct 202571.1%14.2%6.4%6.4%1.9%
Nov 202568.1%16.7%7.5%6.1%1.7%
Dec 202566.9%16.4%7.3%7.3%2.1%
Jan 202666.8%16.4%7.3%7.3%2.2%
Feb 202667%16.4%9%6%1.7%
Mar 202664.5%15.8%10.5%7.1%2.1%
Apr 202668.1%13.6%9.1%7.5%1.7%
May 202665.8%16.1%8.8%7.2%2.1%
Jun 202671.4%14.3%6.4%6.4%1.5%
Jul 202676.1%12.4%5.6%4.5%1.3%
Aug 202672.1%14.4%6.4%5.3%1.9%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.IDEO

    72.1%

    Held 1st. 74K estimated branded searches, -18.2% vs prior month. Share -4.1 points.

  2. 2.AKQA

    14.4%

    Held 2nd. 14.8K estimated branded searches, 0% vs prior month. Share +2 points.

  3. 3.Frog

    6.4%

    Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share +0.9 points.

  4. 4.R/GA

    5.3%

    Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share +0.7 points.

  5. 5.Huge

    1.9%

    Held 5th. 1.9K estimated branded searches, +18.8% vs prior month. Share +0.5 points.

Compare search popularity between leading brands

Which brand is most popular in search among UX design agencies worldwide?

In August 2026, IDEO was the most searched among UX design agencies worldwide, with an estimated 74K branded searches and 72.1% estimated Share of Search within this set. AKQA is in 2nd place, 57.6 percentage points behind at 14.4% Share of Search.

Global UX design agencies, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
IDEO71.1% → 72.1%76.1%Jul 202664.5%Mar 20261st
AKQA14.2% → 14.4%16.7%Nov 202512.4%Jul 20262nd
Frog6.4%10.5%Mar 20265.6%Jul 20263rd
R/GA6.4% → 5.3%7.5%Apr 20264.5%Jul 20264th
Huge1.9%2.2%Jan 20261.3%Jul 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, IDEO’s estimated Share of Search among UX design agencies worldwide increased from 71.1% to 72.1%.
  • Across the 11 months ending August 2026, R/GA’s estimated Share of Search among UX design agencies worldwide decreased from 6.4% to 5.3%.
  • Across the 11 months ending August 2026, IDEO’s estimated Share of Search among UX design agencies worldwide peaked at 76.1% in July 2026 and was lowest at 64.5% in March 2026.
  • Across the 11 months ending August 2026, AKQA’s estimated Share of Search among UX design agencies worldwide peaked at 16.7% in November 2025 and was lowest at 12.4% in July 2026.
  • Across the 11 months ending August 2026, Frog’s estimated Share of Search among UX design agencies worldwide peaked at 10.5% in March 2026 and was lowest at 5.6% in July 2026.
  • Across the 11 months ending August 2026, R/GA’s estimated Share of Search among UX design agencies worldwide peaked at 7.5% in April 2026 and was lowest at 4.5% in July 2026.
  • Across the 11 months ending August 2026, AKQA, Frog and Huge held steady: their estimated Share of Search among UX design agencies worldwide each moved less than 0.5 percentage points.

How did search popularity change for UX design agencies worldwide in August 2026?

  1. In August 2026, AKQA gained estimated Share of Search among UX design agencies worldwide, from 12.4% to 14.4%.

  2. In August 2026, Frog gained estimated Share of Search among UX design agencies worldwide, from 5.6% to 6.4%.

  3. In August 2026, R/GA gained estimated Share of Search among UX design agencies worldwide, from 4.5% to 5.3%.

  4. In August 2026, Huge gained estimated Share of Search among UX design agencies worldwide, from 1.3% to 1.9%.

  5. In August 2026, IDEO lost estimated Share of Search among UX design agencies worldwide, from 76.1% to 72.1%.

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