Bosch vs Hisense:Which is searched more?
In September 2026, Hisense had more branded searches than Bosch among upright freezer brands worldwide. Hisense was estimated to have 673K branded searches compared to Bosch’s 3.6K, and held a 35.8% Share of Search versus Bosch’s 0.19%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Bosch or Hisense?
Compare the upright freezer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hisense, Bosch. The figures are in the table below the chart.
View monthly share of search table
| Month | Hisense | Beko | LG | Haier | Bosch |
|---|---|---|---|---|---|
| Oct 2025 | 35.8% | 23.9% | 20.5% | 19.6% | 0.19% |
| Nov 2025 | 41.7% | 22.9% | 16.5% | 18.8% | 0.18% |
| Dec 2025 | 35.5% | 23.7% | 16.8% | 23.7% | 0.19% |
| Jan 2026 | 35.8% | 23.9% | 20.5% | 19.6% | 0.19% |
| Feb 2026 | 34.2% | 22.9% | 24% | 18.7% | 0.22% |
| Mar 2026 | 31.3% | 20.9% | 26.6% | 20.9% | 0.2% |
| Apr 2026 | 32.5% | 21.8% | 18.9% | 26.6% | 0.21% |
| May 2026 | 37.1% | 20.3% | 17.6% | 24.8% | 0.2% |
| Jun 2026 | 40.1% | 22.1% | 15.6% | 22.1% | 0.14% |
| Jul 2026 | 37.1% | 24.8% | 17.6% | 20.3% | 0.16% |
| Aug 2026 | 34.2% | 22.9% | 24% | 18.7% | 0.18% |
| Sep 2026 | 35.8% | 23.9% | 20.5% | 19.6% | 0.19% |
How has the Bosch and Hisense comparison changed over the last 12 months?
3 findings
- Hisense was ahead of Bosch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bosch’s estimated Share of Search among upright freezer brands worldwide held steady at 0.19%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
- Across the 12 months ending September 2026, Hisense’s estimated Share of Search among upright freezer brands worldwide held steady at 35.8%, and its estimated monthly branded searches moved from 823K to 673K.
How did search popularity change for upright freezer brands worldwide in September 2026?
2 changes
In September 2026, Hisense gained estimated Share of Search among upright freezer brands worldwide, from 34.2% to 35.8%.
Estimated monthly branded searches for Bosch worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.
Other head-to-heads among upright freezer brands
How each brand is measured
Brandwave collects information about searches that people make online using Bosch’s and Hisense’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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