Brandwave

Aircall vs Dialpad:Which is more popular?

In September 2026, Dialpad had more branded searches than Aircall among unified communications platforms worldwide. Dialpad had about 90,500 branded searches, while Aircall had 74,000. Dialpad made up 21.1% of all unified communications platform searches we track, and Aircall accounted for 17.3%. When we asked ChatGPT and Google AI Overviews about unified communications platforms, Dialpad appeared in two of the five answers and Aircall in none.

Among unified communications platforms worldwide in September 2026

Who do people search for more?

Dialpad, about 22% more searches than Aircall

Dialpad 90.5K searchesAircall 74K searches

Who does AI mention more?

Dialpad, mentioned in 2 of 5 answers, Aircall in 0

Dialpad in 2 of 5Aircall in 0 of 5

Who does AI recommend more?

Dialpad, the only one of the two named

Dialpad first in 2Aircall never named

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Top unified communications platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Dialpad was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Aircall did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RingCentral1st
  2. Zoom2nd
  3. Webex3rd
  4. Nextiva4th
  5. Dialpad5th
  6. Aircall–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • RingCentral4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zoom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nextiva3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Webex3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dialpad2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Aircall0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about unified communications platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Aircall or Dialpad more popular in search?

This chart shows how often people search Google for Aircall and Dialpad by name. Each line represents a brand's share of searches for all six unified communications platforms we track, month by month, from English-language searches worldwide.

Aircall and Dialpad among unified communications platforms worldwide, by month

Share of searches by month for Dialpad, Aircall. The figures are in the table below the chart.

View monthly share of searches table
MonthRingCentralDialpadAircallNextivaWebexZoom
Oct 202540.8%18.4%18.4%10.1%12.3%0.02%
Nov 202539%17.5%17.5%11.7%14.3%0.02%
Dec 202541.4%18.6%15.2%12.4%12.4%0.02%
Jan 202635.5%16%29.1%10.7%8.7%0.02%
Feb 202638.5%17.3%21.1%11.5%11.5%0.03%
Mar 202640.8%18.4%18.4%10.1%12.3%0.04%
Apr 202642.2%19%15.6%10.4%12.7%0.05%
May 202640%18%18%12%12%0.04%
Jun 202638.5%21.1%17.3%11.5%11.5%0.02%
Jul 202638.5%21.1%17.3%11.5%11.5%0.04%
Aug 202641.4%18.6%15.2%12.4%12.4%0.04%
Sep 202638.5%21.1%17.3%11.5%11.5%0.03%

How has the Aircall and Dialpad comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Aircall took it in January 2026, Dialpad took it in April 2026.
  • Across the 12 months ending September 2026, Aircall’s share of searches among unified communications platforms worldwide moved from 18.4% to 17.3%, and its estimated monthly branded searches moved from 90.5K to 74K.
  • Across the 12 months ending September 2026, Dialpad’s share of searches among unified communications platforms worldwide moved from 18.4% to 21.1%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for unified communications platforms worldwide in September 2026?

2 changes

  1. In September 2026, Dialpad gained share of searches among unified communications platforms worldwide, from 18.6% to 21.1%.

  2. In September 2026, Aircall gained share of searches among unified communications platforms worldwide, from 15.2% to 17.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Aircall’s and Dialpad’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Aircall

1 branded search term

  • aircall

Dialpad

1 branded search term

  • dialpad

How the Brand Demand Index is measured

Other head-to-heads among unified communications platforms

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