Aquila vs D'Addario:Which is more popular?
In September 2026, Aquila had more branded searches than D'Addario among ukulele accessory brands worldwide. Aquila had about 165,000 branded searches, while D'Addario had 135,000. Aquila made up 35.2% of all ukulele accessory brand searches we track, and D'Addario accounted for 28.8%. When we asked ChatGPT and Google AI Overviews about ukulele accessory brands, D'Addario appeared in all five answers and Aquila in three. D'Addario was mentioned before Aquila in three out of four answers.
Who do people search for more?
Aquila, about 22% more searches than D'Addario
Who does AI mention more?
D'Addario, mentioned in every answer we collected
Who does AI recommend more?
D'Addario, named ahead of Aquila in 3 of 4 answers
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Top ukulele accessory brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, D'Addario appeared in all five answers. Aquila was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. D'Addario was listed before Aquila in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
D'Addario5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Kala4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Aquila3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Snark3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ortega0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lanikai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Snail0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about ukulele accessory brands
5 answers
Asked ChatGPT
“Which ukulele accessory brand should I buy?”
Asked ChatGPT
“What are the best ukulele accessory brands?”
Asked ChatGPT
“What's the best ukulele accessory brand for ukulele playing?”
Searched Google, AI Overview
“ukulele strings”
Searched Google, AI Overview
“ukulele tuner”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Aquila or D'Addario more popular in search?
This chart shows how often people search Google for Aquila and D'Addario by name. Each line represents a brand's share of searches for all seven ukulele accessory brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Aquila, D'Addario. The figures are in the table below the chart.
View monthly share of searches table
| Month | Aquila | D'Addario | Ortega | Snark | Lanikai | Kala | Snail |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.5% | 25.2% | 25.2% | 5.1% | 3.4% | 3.7% | 0.09% |
| Nov 2025 | 39.3% | 26.4% | 21.5% | 5.3% | 3.5% | 3.9% | 0.09% |
| Dec 2025 | 32.1% | 32.1% | 21.4% | 5.3% | 4.3% | 4.7% | 0.09% |
| Jan 2026 | 34.6% | 28.4% | 23.3% | 4.7% | 4.7% | 4.3% | 0.08% |
| Feb 2026 | 30.8% | 30.8% | 25.2% | 5.1% | 4.1% | 3.9% | 0.07% |
| Mar 2026 | 32% | 32% | 21.3% | 5.3% | 5.3% | 4.1% | 0.09% |
| Apr 2026 | 34.2% | 28% | 22.8% | 6.9% | 4.6% | 3.6% | 0.08% |
| May 2026 | 39.3% | 26.4% | 21.5% | 5.3% | 4.3% | 3.2% | 0.08% |
| Jun 2026 | 34.7% | 28.4% | 23.1% | 5.7% | 4.7% | 3.4% | 0.08% |
| Jul 2026 | 31.4% | 25.7% | 31.4% | 4.2% | 4.2% | 3.1% | 0.06% |
| Aug 2026 | 32.9% | 27% | 27% | 5.4% | 4.4% | 3.2% | 0.08% |
| Sep 2026 | 35.2% | 28.8% | 23.5% | 5.8% | 3.9% | 2.9% | 0.07% |
How has the Aquila and D'Addario comparison changed over the last 12 months?
3 findings
- Aquila was ahead of D'Addario in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Aquila’s share of searches among ukulele accessory brands worldwide moved from 37.5% to 35.2%, and its estimated monthly branded searches moved from 201K to 165K.
- Across the 12 months ending September 2026, D'Addario’s share of searches among ukulele accessory brands worldwide moved from 25.2% to 28.8%, and its estimated monthly branded searches held steady at 135K.
How did search popularity change for ukulele accessory brands worldwide in September 2026?
2 changes

In September 2026, Aquila gained share of searches among ukulele accessory brands worldwide, from 32.9% to 35.2%.

In September 2026, D'Addario gained share of searches among ukulele accessory brands worldwide, from 27% to 28.8%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Aquila’s and D'Addario’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among ukulele accessory brands

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