Brandwave

How popular isSnark?

In September 2026, people searched for Snark by name about 27,100 times worldwide, about the same as the previous year. These searches made up 5.8% of all global ukulele accessory brand searches, placing Snark fourth out of seven brands. When we asked both ChatGPT and Google AI Overviews about ukulele accessory brands, Snark appeared in three of the five answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

Snark is the fourth most searched of 7 competitors and the fourth most recommended in AI answers.

  1. AquilaShare of searches 35.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  2. D'AddarioShare of searches 28.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. OrtegaShare of searches 23.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. SnarkShare of searches 5.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. LanikaiShare of searches 3.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+2 more

Snark website (opens in a new tab)

Follow Snark and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top ukulele accessory brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Snark was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Snark is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. D'Addario1st
  2. Aquila2nd
  3. Kala3rd
  4. Snark4th
  5. Ortega–
  6. Lanikai–
  7. Snail–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • D'Addario5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kala4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Aquila3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Snark3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ortega0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lanikai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Snail0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ukulele accessory brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which ukulele accessory brands compete with Snark?

Snark against ukulele accessory brands worldwide, by month

Share of searches by month for Aquila, D'Addario, Ortega, Snark, Lanikai, Kala. The figures are in the table below the chart.

View monthly share of searches table
MonthAquilaD'AddarioOrtegaSnarkLanikaiKalaSnail
Oct 202537.5%25.2%25.2%5.1%3.4%3.7%0.09%
Nov 202539.3%26.4%21.5%5.3%3.5%3.9%0.09%
Dec 202532.1%32.1%21.4%5.3%4.3%4.7%0.09%
Jan 202634.6%28.4%23.3%4.7%4.7%4.3%0.08%
Feb 202630.8%30.8%25.2%5.1%4.1%3.9%0.07%
Mar 202632%32%21.3%5.3%5.3%4.1%0.09%
Apr 202634.2%28%22.8%6.9%4.6%3.6%0.08%
May 202639.3%26.4%21.5%5.3%4.3%3.2%0.08%
Jun 202634.7%28.4%23.1%5.7%4.7%3.4%0.08%
Jul 202631.4%25.7%31.4%4.2%4.2%3.1%0.06%
Aug 202632.9%27%27%5.4%4.4%3.2%0.08%
Sep 202635.2%28.8%23.5%5.8%3.9%2.9%0.07%

  1. 1.Aquila

    35.2%

    Held 1st. 165K estimated branded searches, 0% vs prior month. Share +2.2 points.

  2. 2.D'Addario

    28.8%

    Held 2nd. 135K estimated branded searches, 0% vs prior month. Share +1.8 points.

  3. 3.Ortega

    23.5%

    Held 3rd. 110K estimated branded searches, -18.5% vs prior month. Share -3.5 points.

  4. 4.Snark

    5.8%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share +0.4 points.

  5. 5.Lanikai

    3.9%

    Held 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.6 points.

  6. 6.Kala

    2.9%

    Held 6th. 13.5K estimated branded searches, -16.6% vs prior month. Share -0.4 points.

  7. 7.Snail

    0.07%

    Held 7th. 320 estimated branded searches, -17.9% vs prior month. Share 0 points.

Compare popularity between Snark and its closest rivals

Every comparison with Snark

12 comparisons

How has branded search demand for Snark changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Snark worldwide held steady at 27.1K.
  • Across the 12 months ending September 2026, Snark’s share of searches among ukulele accessory brands worldwide increased from 5.1% to 5.8%.
  • Across the 12 months ending September 2026, Snark’s share of searches among ukulele accessory brands worldwide peaked at 6.9% in April 2026 and was lowest at 4.2% in July 2026.

How did search popularity change for ukulele accessory brands worldwide in September 2026?

6 changes

  1. In September 2026, Aquila gained share of searches among ukulele accessory brands worldwide, from 32.9% to 35.2%.

  2. In September 2026, D'Addario gained share of searches among ukulele accessory brands worldwide, from 27% to 28.8%.

  3. In September 2026, Ortega lost share of searches among ukulele accessory brands worldwide, from 27% to 23.5%.

  4. In September 2026, Lanikai lost share of searches among ukulele accessory brands worldwide, from 4.4% to 3.9%.

  5. Estimated monthly branded searches for Snail worldwide fell 33.3% over 12 measured months, from 480 to 320 in September 2026.

  6. Estimated monthly branded searches for Kala worldwide fell 31.8% over 12 measured months, from 19.8K to 13.5K in September 2026.

How are Snark’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Snark’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • snark

Do you work for Snark? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Snark compete?

Snark is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Guitar tuner brands7th of 81.9%Show ranking
Ukulele accessory brands4th of 75.8%Shown above
Creator with pink hair and a pink jacket

Is Snark your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free