Brandwave

Joby vs Peak Design:Which is more popular?

In September 2026, Peak Design had more branded searches than Joby among tripod brands worldwide. Peak Design had about 201,000 branded searches, while Joby had 58,500. Peak Design made up 62% of all tripod brand searches we track, and Joby accounted for 18.1%. When we asked ChatGPT and Google AI Overviews about tripod brands, Peak Design appeared in four of the five answers and Joby in none.

Among tripod brands worldwide in September 2026

Who do people search for more?

Peak Design, about 3 searches for every 1 for Joby

Peak Design 201K searchesJoby 58.5K searches

Who does AI mention more?

Peak Design, mentioned in 4 of 5 answers, Joby in 0

Peak Design in 4 of 5Joby in 0 of 5

Who does AI recommend more?

Peak Design, the only one of the two named

Peak Design first in 4Joby never named

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Top tripod brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Peak Design was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Joby did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Manfrotto1st
  2. Benro2nd
  3. Gitzo3rd
  4. Peak Design4th
  5. Sirui5th
  6. Joby–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Peak Design4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Manfrotto4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Benro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gitzo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sirui3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Joby0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about tripod brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Joby or Peak Design more popular in search?

This chart shows how often people search Google for Joby and Peak Design by name. Each line represents a brand's share of searches for all six tripod brands we track, month by month, from English-language searches worldwide.

Joby and Peak Design among tripod brands worldwide, by month

Share of searches by month for Peak Design, Joby. The figures are in the table below the chart.

View monthly share of searches table
MonthPeak DesignJobyManfrottoGitzoSiruiBenro
Oct 202551.7%26.1%17.4%1.4%1.7%1.7%
Nov 202560.8%17.7%16.7%1.6%1.6%1.6%
Dec 202559.4%18.3%16.4%2%2%2%
Jan 202657%20.3%17.1%1.9%1.9%1.9%
Feb 202653.5%22.9%17.9%1.8%1.8%2.1%
Mar 202656.1%20.2%18.9%1.5%1.5%1.8%
Apr 202651.2%26.6%17.2%1.7%1.7%1.7%
May 202653.6%27.3%14.8%1.4%1.4%1.4%
Jun 202659.5%21.4%14.6%1.6%1.3%1.6%
Jul 202657.7%20.9%15.8%1.9%1.9%1.9%
Aug 202661.6%18.3%15.1%1.7%1.7%1.7%
Sep 202662%18.1%15.2%1.7%1.7%1.4%

How has the Joby and Peak Design comparison changed over the last 12 months?

3 findings
  • Peak Design was ahead of Joby in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Joby’s share of searches among tripod brands worldwide moved from 26.1% to 18.1%, and its estimated monthly branded searches moved from 102K to 58.5K.
  • Across the 12 months ending September 2026, Peak Design’s share of searches among tripod brands worldwide moved from 51.7% to 62%, and its estimated monthly branded searches held steady at 201K.

How did search popularity change for tripod brands worldwide in September 2026?

1 change
  1. Joby’s share of searches among tripod brands worldwide has lost ground for 3 months in a row, from 21.4% to 18.1% in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Joby’s and Peak Design’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Joby

3 branded search terms

  • joby
  • joby gorillapod
  • joby tripods

Peak Design

1 branded search term

  • peak design

How the Brand Demand Index is measured

Other head-to-heads among tripod brands

Creator with pink hair and a pink jacket

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