Brandwave

Google Travel vs Wanderlog:Which is more popular?

In September 2026, Google Travel had more branded searches than Wanderlog among travel planning apps worldwide. Google Travel had about 301,000 branded searches, while Wanderlog had 246,000. Google Travel made up 47.5% of all travel planning app searches we track, and Wanderlog accounted for 38.9%. When we asked ChatGPT and Google AI Overviews about travel planning apps, Wanderlog appeared in all five answers and Google Travel in none.

Among travel planning apps worldwide in September 2026

Who do people search for more?

Google Travel, about 22% more searches than Wanderlog

Google Travel 301K searchesWanderlog 246K searches

Who does AI mention more?

Wanderlog, mentioned in every answer we collected

Wanderlog in 5 of 5Google Travel in 0 of 5

Who does AI recommend more?

Wanderlog, the only one of the two named

Wanderlog first in 5Google Travel never named

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Top travel planning apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Wanderlog appeared in all five answers. Google Travel did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wanderlog1st
  2. TripIt2nd
  3. Roadtrippers3rd
  4. Stippl3rd
  5. Google Travel–
  6. Sygic Travel–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wanderlog5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TripIt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Roadtrippers3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stippl2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Google Travel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sygic Travel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about travel planning apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Google Travel or Wanderlog more popular in search?

This chart shows how often people search Google for Google Travel and Wanderlog by name. Each line represents a brand's share of searches for all six travel planning apps we track, month by month, from English-language searches worldwide.

Google Travel and Wanderlog among travel planning apps worldwide, by month

Share of searches by month for Google Travel, Wanderlog. The figures are in the table below the chart.

View monthly share of searches table
MonthGoogle TravelWanderlogTripItRoadtrippersStipplSygic Travel
Oct 202552.2%28.6%12.8%4.7%1.4%0.33%
Nov 202553.9%29.5%10.8%4%1.4%0.34%
Dec 202554%29.6%10.9%4%1.2%0.34%
Jan 202652.2%28.5%12.8%4.7%1.4%0.41%
Feb 202654.5%29.7%11%3.3%1.2%0.36%
Mar 202646.8%38.3%9.4%4.2%1%0.31%
Apr 202645.8%37.5%11.3%4.1%1%0.29%
May 202645.8%37.4%11.2%4.1%1.2%0.24%
Jun 202649.1%32.8%12.1%4.4%1.3%0.21%
Jul 202650.3%33.6%10.1%4.5%1.4%0.22%
Aug 202646.9%38.3%9.4%4.2%1%0.16%
Sep 202647.5%38.9%9.6%2.9%1%0.14%

How has the Google Travel and Wanderlog comparison changed over the last 12 months?

3 findings

How did search popularity change for travel planning apps worldwide in September 2026?

2 changes
  1. In September 2026, Google Travel gained share of searches among travel planning apps worldwide, from 46.9% to 47.5%.

  2. In September 2026, Wanderlog gained share of searches among travel planning apps worldwide, from 38.3% to 38.9%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Google Travel’s and Wanderlog’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Google Travel

1 branded search term

  • google travel

Wanderlog

1 branded search term

  • wanderlog

How the Brand Demand Index is measured

Other head-to-heads among travel planning apps

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