Google Travel vs TripIt:Which is more popular?
In September 2026, Google Travel had more branded searches than TripIt among travel planning apps worldwide. Google Travel had about 301,000 branded searches, while TripIt had 60,500. Google Travel made up 47.5% of all travel planning app searches we track, and TripIt accounted for 9.6%. When we asked ChatGPT and Google AI Overviews about travel planning apps, TripIt appeared in all five answers and Google Travel in none.
Who do people search for more?
Google Travel, about 5 searches for every 1 for TripIt
Who does AI mention more?
TripIt, mentioned in every answer we collected
Who does AI recommend more?
TripIt, the only one of the two named
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Top travel planning apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, TripIt appeared in all five answers. Google Travel did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Wanderlog5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- TripIt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Roadtrippers3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Stippl2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Google Travel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sygic Travel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about travel planning apps
5 answers
Asked ChatGPT
“Which travel planning app should I use?”
Asked ChatGPT
“What are the best travel planning apps?”
Asked ChatGPT
“What's the best travel planning app for trip planning?”
Searched Google, AI Overview
“travel planning apps”
Searched Google, AI Overview
“trip planning app”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Google Travel or TripIt more popular in search?
This chart shows how often people search Google for Google Travel and TripIt by name. Each line represents a brand's share of searches for all six travel planning apps we track, month by month, from English-language searches worldwide.
Share of searches by month for Google Travel, TripIt. The figures are in the table below the chart.
View monthly share of searches table
| Month | Google Travel | Wanderlog | TripIt | Roadtrippers | Stippl | Sygic Travel |
|---|---|---|---|---|---|---|
| Oct 2025 | 52.2% | 28.6% | 12.8% | 4.7% | 1.4% | 0.33% |
| Nov 2025 | 53.9% | 29.5% | 10.8% | 4% | 1.4% | 0.34% |
| Dec 2025 | 54% | 29.6% | 10.9% | 4% | 1.2% | 0.34% |
| Jan 2026 | 52.2% | 28.5% | 12.8% | 4.7% | 1.4% | 0.41% |
| Feb 2026 | 54.5% | 29.7% | 11% | 3.3% | 1.2% | 0.36% |
| Mar 2026 | 46.8% | 38.3% | 9.4% | 4.2% | 1% | 0.31% |
| Apr 2026 | 45.8% | 37.5% | 11.3% | 4.1% | 1% | 0.29% |
| May 2026 | 45.8% | 37.4% | 11.2% | 4.1% | 1.2% | 0.24% |
| Jun 2026 | 49.1% | 32.8% | 12.1% | 4.4% | 1.3% | 0.21% |
| Jul 2026 | 50.3% | 33.6% | 10.1% | 4.5% | 1.4% | 0.22% |
| Aug 2026 | 46.9% | 38.3% | 9.4% | 4.2% | 1% | 0.16% |
| Sep 2026 | 47.5% | 38.9% | 9.6% | 2.9% | 1% | 0.14% |
How has the Google Travel and TripIt comparison changed over the last 12 months?
3 findings
- Google Travel was ahead of TripIt in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Google Travel’s share of searches among travel planning apps worldwide moved from 52.2% to 47.5%, and its estimated monthly branded searches held steady at 301K.
- Across the 12 months ending September 2026, TripIt’s share of searches among travel planning apps worldwide moved from 12.8% to 9.6%, and its estimated monthly branded searches moved from 74K to 60.5K.
How did search popularity change for travel planning apps worldwide in September 2026?
2 changes
In September 2026, Google Travel gained share of searches among travel planning apps worldwide, from 46.9% to 47.5%.
Estimated monthly branded searches for TripIt worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Google Travel’s and TripIt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Google Travel
1 branded search term
- google travel
TripIt
1 branded search term
- tripit
Other head-to-heads among travel planning apps
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