Coleman vs Intex:Which is more popular?
In September 2026, Coleman had more branded searches than Intex among swimming pool brands worldwide. Coleman had about 201,000 branded searches, while Intex had 110,000. Coleman made up 35.2% of all swimming pool brand searches we track, and Intex accounted for 19.3%. When we asked ChatGPT and Google AI Overviews about swimming pool brands, Intex appeared in all five answers and Coleman in one. Intex was mentioned before Coleman in every answer.
Who do people search for more?
Coleman, about 83% more searches than Intex
Who does AI mention more?
Intex, mentioned in every answer we collected
Who does AI recommend more?
Intex, named ahead of Coleman in every answer
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Top swimming pool brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Intex appeared in all five answers. Coleman was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Intex was listed before Coleman in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Intex1st
Latham Pools2nd- Thursday Pools3rd
Doughboy4th
Bestway5th
Coleman6th
Lay-Z-Spa–- Summer Waves–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Intex5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Latham Pools3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bestway2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Doughboy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Thursday Pools2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Coleman1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lay-Z-Spa0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Summer Waves0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about swimming pool brands
5 answers
Asked ChatGPT
“Which swimming pool brand should I buy?”
Asked ChatGPT
“What are the best swimming pool brands?”
Asked ChatGPT
“What's the best swimming pool brand for backyard use?”
Searched Google, AI Overview
“above ground pool”
Searched Google, AI Overview
“swimming pool for home”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Coleman or Intex more popular in search?
This chart shows how often people search Google for Coleman and Intex by name. Each line represents a brand's share of searches for all eight swimming pool brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Coleman, Intex. The figures are in the table below the chart.
View monthly share of searches table
| Month | Coleman | Bestway | Intex | Lay-Z-Spa | Latham Pools | Summer Waves | Doughboy | Thursday Pools |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.8% | 24% | 19.6% | 9.1% | 1.4% | 0.96% | 0.64% | 0.43% |
| Nov 2025 | 44.7% | 24.5% | 20% | 8.2% | 0.98% | 0.79% | 0.44% | 0.29% |
| Dec 2025 | 40% | 32.7% | 17.9% | 7.3% | 0.88% | 0.7% | 0.31% | 0.21% |
| Jan 2026 | 41.5% | 27.8% | 18.6% | 8.6% | 1.4% | 0.96% | 0.74% | 0.4% |
| Feb 2026 | 38.8% | 26.1% | 21.2% | 8.7% | 2.3% | 1.4% | 1% | 0.46% |
| Mar 2026 | 35.1% | 23.5% | 19.3% | 11.8% | 5.8% | 1.9% | 2.1% | 0.51% |
| Apr 2026 | 29.1% | 19.5% | 23.8% | 15.9% | 7.2% | 2.3% | 1.8% | 0.43% |
| May 2026 | 18.4% | 22.6% | 27.6% | 20.6% | 5.5% | 3.6% | 1.4% | 0.33% |
| Jun 2026 | 14.7% | 26.9% | 32.9% | 17.4% | 2% | 4% | 1.6% | 0.32% |
| Jul 2026 | 17.9% | 26.7% | 26.7% | 18.5% | 3.6% | 4.5% | 1.6% | 0.48% |
| Aug 2026 | 26.3% | 26.3% | 26.3% | 14% | 2.4% | 2.8% | 1.6% | 0.47% |
| Sep 2026 | 35.2% | 28.9% | 19.3% | 11% | 2.1% | 1.8% | 1.2% | 0.63% |
How has the Coleman and Intex comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Intex took it in May 2026, Coleman took it in September 2026.
- Across the 12 months ending September 2026, Coleman’s share of searches among swimming pool brands worldwide moved from 43.8% to 35.2%, and its estimated monthly branded searches moved from 246K to 201K.
- Across the 12 months ending September 2026, Intex’s share of searches among swimming pool brands worldwide moved from 19.6% to 19.3%, and its estimated monthly branded searches held steady at 110K.
How did search popularity change for swimming pool brands worldwide in September 2026?
2 changes

In September 2026, Coleman overtook Bestway to become the leader among swimming pool brands worldwide, with 35.2% of the searches.

In September 2026, Intex lost share of searches among swimming pool brands worldwide, from 26.3% to 19.3%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Coleman’s and Intex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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