Brandwave

Gatsby vs Jekyll:Which is more popular?

In September 2026, Gatsby had more branded searches than Jekyll among static site generators worldwide. Gatsby had about 301,000 branded searches, while Jekyll had 33,100. Gatsby made up 42.4% of all static site generator searches we track, and Jekyll accounted for 4.7%. When we asked ChatGPT and Google AI Overviews about static site generators, Jekyll appeared in three of the five answers and Gatsby in one. Jekyll was mentioned before Gatsby in two out of three answers that named either.

Among static site generators worldwide in September 2026

Who do people search for more?

Gatsby, about 9 searches for every 1 for Jekyll

Gatsby 301K searchesJekyll 33.1K searches

Who does AI mention more?

Jekyll, mentioned in 3 of 5 answers, Gatsby in 1

Jekyll in 3 of 5Gatsby in 1 of 5

Who does AI recommend more?

Jekyll, named ahead of Gatsby in 2 of 3 answers

Jekyll first in 2Gatsby first in 1

Follow Gatsby vs Jekyll and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top static site generators in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Jekyll was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Gatsby was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Jekyll was listed before Gatsby in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hugo1st
  2. Next.js2nd
  3. Astro3rd
  4. Eleventy4th
  5. Docusaurus5th
  6. Jekyll6th
  7. Gatsby7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Next.js5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Eleventy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Astro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hugo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Docusaurus4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jekyll3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Gatsby1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about static site generators

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Gatsby or Jekyll more popular in search?

This chart shows how often people search Google for Gatsby and Jekyll by name. Each line represents a brand's share of searches for all seven static site generators we track, month by month, from English-language searches worldwide.

Gatsby and Jekyll among static site generators worldwide, by month

Share of searches by month for Gatsby, Jekyll. The figures are in the table below the chart.

View monthly share of searches table
MonthGatsbyNext.jsEleventyJekyllDocusaurusAstroHugo
Oct 202539.9%48.7%3.6%3.6%3.6%0.58%0.09%
Nov 202543.7%43.7%3.9%3.9%3.9%0.64%0.09%
Dec 202540.1%49%3%3.6%3.6%0.59%0.06%
Jan 202638.9%47.6%3.5%4.3%4.3%1.3%0.09%
Feb 202643.4%43.4%3.9%4.8%3.2%1.2%0.1%
Mar 202639.3%48.1%3.5%4.3%3.5%1.1%0.08%
Apr 202643.1%43.1%3.9%4.7%3.9%1.2%0.07%
May 202643.4%43.4%3.9%4.8%3.2%1.2%0.07%
Jun 202638.6%47.2%3.5%4.2%5.2%1.3%0.05%
Jul 202643%43%3.9%4.7%3.9%1.4%0.06%
Aug 202642.7%42.7%3.8%4.7%4.7%1.4%0.05%
Sep 202642.4%42.4%5.7%4.7%3.1%1.7%0.05%

How has the Gatsby and Jekyll comparison changed over the last 12 months?

3 findings
  • Gatsby was ahead of Jekyll in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Gatsby’s share of searches among static site generators worldwide moved from 39.9% to 42.4%, and its estimated monthly branded searches moved from 450K to 301K.
  • Across the 12 months ending September 2026, Jekyll’s share of searches among static site generators worldwide moved from 3.6% to 4.7%, and its estimated monthly branded searches moved from 40.5K to 33.1K.

How did search popularity change for static site generators worldwide in September 2026?

3 changes
  1. In September 2026, Eleventy overtook Docusaurus and Jekyll to rank 3rd among static site generators worldwide, with 5.7% of the searches.

  2. Estimated monthly branded searches for Gatsby worldwide fell 33.1% over 12 measured months, from 450K to 301K in September 2026.

  3. Estimated monthly branded searches for Jekyll worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Gatsby’s and Jekyll’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gatsby

1 branded search term

  • gatsby

Jekyll

1 branded search term

  • jekyll

How the Brand Demand Index is measured

Other head-to-heads among static site generators

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.