How popular isNext.js?
In September 2026, people searched for Next.js by name about 301,000 times worldwide, a 45.3% decrease from the previous year. These searches made up 42.4% of all global static site generator searches, placing Next.js second out of seven generators. When we asked both ChatGPT and Google AI Overviews about static site generators, Next.js appeared in all answers and was the second most recommended of the seven.
Next.js is the second most searched of 7 competitors and the second most recommended in AI answers.
GatsbyShare of searches 42.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
Next.jsShare of searches 42.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd- EleventyShare of searches 5.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th
JekyllShare of searches 4.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
DocusaurusShare of searches 3.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th
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Top static site generators in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Next.js appeared in all five answers. Next.js is the second most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Next.js5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Eleventy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Astro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Hugo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Docusaurus4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Jekyll3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Gatsby1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about static site generators
5 answers
Asked ChatGPT
“Which static site generator should I use?”
Asked ChatGPT
“What are the best static site generators?”
Asked ChatGPT
“What's the best static site generator for static websites?”
Searched Google, AI Overview
“static site generators”
Searched Google, AI Overview
“static website builder”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which static site generators compete with Next.js?
Share of searches by month for Gatsby, Next.js, Eleventy, Jekyll, Docusaurus. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gatsby | Next.js | Eleventy | Jekyll | Docusaurus | Astro | Hugo |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.9% | 48.7% | 3.6% | 3.6% | 3.6% | 0.58% | 0.09% |
| Nov 2025 | 43.7% | 43.7% | 3.9% | 3.9% | 3.9% | 0.64% | 0.09% |
| Dec 2025 | 40.1% | 49% | 3% | 3.6% | 3.6% | 0.59% | 0.06% |
| Jan 2026 | 38.9% | 47.6% | 3.5% | 4.3% | 4.3% | 1.3% | 0.09% |
| Feb 2026 | 43.4% | 43.4% | 3.9% | 4.8% | 3.2% | 1.2% | 0.1% |
| Mar 2026 | 39.3% | 48.1% | 3.5% | 4.3% | 3.5% | 1.1% | 0.08% |
| Apr 2026 | 43.1% | 43.1% | 3.9% | 4.7% | 3.9% | 1.2% | 0.07% |
| May 2026 | 43.4% | 43.4% | 3.9% | 4.8% | 3.2% | 1.2% | 0.07% |
| Jun 2026 | 38.6% | 47.2% | 3.5% | 4.2% | 5.2% | 1.3% | 0.05% |
| Jul 2026 | 43% | 43% | 3.9% | 4.7% | 3.9% | 1.4% | 0.06% |
| Aug 2026 | 42.7% | 42.7% | 3.8% | 4.7% | 4.7% | 1.4% | 0.05% |
| Sep 2026 | 42.4% | 42.4% | 5.7% | 4.7% | 3.1% | 1.7% | 0.05% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 42.4% | 301K | 0% | -0.3 points | |
| 2, held 2nd | 42.4% | 301K | 0% | -0.3 points | |
| 3, moved from 5th to 3rd | 5.7% | 40.5K | +49.4% | +1.9 pointsmoved from 5th to 3rd | |
| 4, held 4th | 4.7% | 33.1K | 0% | 0 points | |
| 5, moved from 3rd to 5th | 3.1% | 22.2K | -32.9% | -1.6 pointsmoved from 3rd to 5th | |
| 6, held 6th | 1.7% | 12.1K | +22.2% | +0.3 points | |
| 7, held 7th | 0.05% | 320 | 0% | 0 points |
1.
Gatsby42.4%
Held 1st. 301K estimated branded searches, 0% vs prior month. Share -0.3 points.
2.
Next.js42.4%
Held 2nd. 301K estimated branded searches, 0% vs prior month. Share -0.3 points.
3.Eleventy
5.7%
Moved from 5th to 3rd. 40.5K estimated branded searches, +49.4% vs prior month. Share +1.9 points.
4.
Jekyll4.7%
Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.
3.1%
Moved from 3rd to 5th. 22.2K estimated branded searches, -32.9% vs prior month. Share -1.6 points.
6.
Astro1.7%
Held 6th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.3 points.
7.
Hugo0.05%
Held 7th. 320 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Next.js and its closest rivals
Every comparison with Next.js
10 comparisons
How has branded search demand for Next.js changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Next.js worldwide fell from 550K to 301K.
- Across the 12 months ending September 2026, Next.js’ share of searches among static site generators worldwide decreased from 48.7% to 42.4%.
- Across the 12 months ending September 2026, Next.js’ share of searches among static site generators worldwide peaked at 49% in December 2025 and was lowest at 42.4% in September 2026.
- Across the 12 months ending September 2026, Next.js fell from 1st to 2nd among static site generators worldwide.
How did search popularity change for static site generators worldwide in September 2026?
6 changes
In September 2026, Eleventy overtook Docusaurus and Jekyll to rank 3rd among static site generators worldwide, with 5.7% of the searches.
In September 2026, Docusaurus lost share of searches among static site generators worldwide, from 4.7% to 3.1%.
Next.js’ share of searches among static site generators worldwide has lost ground for 3 months in a row, from 47.2% to 42.4% in September 2026.
Estimated monthly branded searches for Astro worldwide rose 83.3% over 12 measured months, from 6.6K to 12.1K in September 2026.
Estimated monthly branded searches for Hugo worldwide fell 68% over 12 measured months, from 1K to 320 in September 2026.
Estimated monthly branded searches for Gatsby worldwide fell 33.1% over 12 measured months, from 450K to 301K in September 2026.
How are Next.js’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Next.js’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- next js
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Where does Next.js compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Static site generators | 2nd of 7 | 42.4% | Shown above |
| Frontend frameworks | 1st of 5 | 63% | Show ranking |
Is Next.js your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.