Brandwave

Sobriety apps:Which brands are most popular in search?

In August 2026, I Am Sober was the most searched among sobriety apps worldwide, with an estimated 18.1K branded searches and 65.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. I Am Sober65.3%
  2. Reframe29.2%
  3. Sober Time4.7%
  4. Quit Genius0.61%
  5. Tempest0.11%

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Share of SearchLeaderboard

Compare the apps people use to track sobriety. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among sobriety apps worldwide, by month

Share of Search by month for I Am Sober, Reframe, Sober Time. The figures are in the table below the chart.

View monthly share of search table
MonthI Am SoberReframeSober TimeQuit GeniusTempest
Oct 202564.5%28.8%4.4%2.1%0.31%
Nov 202565%29%4.4%1.4%0.22%
Dec 202565%29%4.4%1.4%0.22%
Jan 202665.2%29.1%4.7%0.94%0.15%
Feb 202672.8%21.7%4%1.3%0.2%
Mar 202673.6%21.9%3.3%1.1%0.13%
Apr 202665.8%29.5%3.6%0.95%0.11%
May 202669%25.2%5%0.8%0.11%
Jun 202665.3%29.2%4.7%0.61%0.14%
Jul 202664.6%28.9%5.7%0.61%0.11%
Aug 202665.3%29.2%4.7%0.61%0.11%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.I Am Sober

    65.3%

    Held 1st. 18.1K estimated branded searches, 0% vs prior month. Share +0.7 points.

  2. 2.Reframe

    29.2%

    Held 2nd. 8.1K estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. Held 3rd. 1.3K estimated branded searches, -18.8% vs prior month. Share -1 points.

  4. Held 4th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Tempest

    0.11%

    Held 5th. 30 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among sobriety apps worldwide?

In August 2026, I Am Sober was the most searched among sobriety apps worldwide, with an estimated 18.1K branded searches and 65.3% estimated Share of Search within this set. Reframe is in 2nd place, 36.1 percentage points behind at 29.2% Share of Search.

Global sobriety apps, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
I Am Sober64.5% → 65.3%73.6%Mar 202664.5%Oct 20251st
Reframe28.8% → 29.2%29.5%Apr 202621.7%Feb 20262nd
Sober Time4.4% → 4.7%5.7%Jul 20263.3%Mar 20263rd
Quit Genius2.1% → 0.61%2.1%Oct 20250.61%Jul 20264th
Tempest0.31% → 0.11%0.31%Oct 20250.11%Jul 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, I Am Sober’s estimated Share of Search among sobriety apps worldwide increased from 64.5% to 65.3%.
  • Across the 11 months ending August 2026, Quit Genius’ estimated Share of Search among sobriety apps worldwide decreased from 2.1% to 0.61%.
  • Across the 11 months ending August 2026, I Am Sober’s estimated Share of Search among sobriety apps worldwide peaked at 73.6% in March 2026 and was lowest at 64.5% in October 2025.
  • Across the 11 months ending August 2026, Reframe’s estimated Share of Search among sobriety apps worldwide peaked at 29.5% in April 2026 and was lowest at 21.7% in February 2026.
  • Across the 11 months ending August 2026, Sober Time’s estimated Share of Search among sobriety apps worldwide peaked at 5.7% in July 2026 and was lowest at 3.3% in March 2026.
  • Across the 11 months ending August 2026, Quit Genius’ estimated Share of Search among sobriety apps worldwide peaked at 2.1% in October 2025 and was lowest at 0.61% in July 2026.
  • Across the 11 months ending August 2026, Reframe, Sober Time and Tempest held steady: their estimated Share of Search among sobriety apps worldwide each moved less than 0.5 percentage points.

How did search popularity change for sobriety apps worldwide in August 2026?

  1. In August 2026, I Am Sober gained estimated Share of Search among sobriety apps worldwide, from 64.6% to 65.3%.

  2. In August 2026, Sober Time lost estimated Share of Search among sobriety apps worldwide, from 5.7% to 4.7%.

  3. Estimated monthly branded searches for Reframe worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.

  4. Estimated monthly branded searches for Quit Genius worldwide fell 64.6% over 11 measured months, from 480 to 170 in August 2026.

  5. Estimated monthly branded searches for Tempest worldwide fell 57.1% over 11 measured months, from 70 to 30 in August 2026.

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