Brandwave

How popular isI Am Sober in search?

In August 2026, there were an estimated 18.1K branded searches for I Am Sober worldwide which is up 22.3% over the last 11 months. I Am Sober holds 65.3% estimated Share of Search among sobriety apps worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. I Am Sober65.3%
  2. Reframe29.2%
  3. Sober Time4.7%
  4. Quit Genius0.61%
  5. Tempest0.11%
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Which sobriety apps compete with I Am Sober?

I Am Sober against sobriety apps worldwide, by month

Share of Search by month for I Am Sober, Reframe, Sober Time. The figures are in the table below the chart.

View monthly share of search table
MonthI Am SoberReframeSober TimeQuit GeniusTempest
Oct 202564.5%28.8%4.4%2.1%0.31%
Nov 202565%29%4.4%1.4%0.22%
Dec 202565%29%4.4%1.4%0.22%
Jan 202665.2%29.1%4.7%0.94%0.15%
Feb 202672.8%21.7%4%1.3%0.2%
Mar 202673.6%21.9%3.3%1.1%0.13%
Apr 202665.8%29.5%3.6%0.95%0.11%
May 202669%25.2%5%0.8%0.11%
Jun 202665.3%29.2%4.7%0.61%0.14%
Jul 202664.6%28.9%5.7%0.61%0.11%
Aug 202665.3%29.2%4.7%0.61%0.11%
Sep 2026—————

  1. 1.I Am Sober

    65.3%

    Held 1st. 18.1K estimated branded searches, 0% vs prior month. Share +0.7 points.

  2. 2.Reframe

    29.2%

    Held 2nd. 8.1K estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. 3.Sober Time

    4.7%

    Held 3rd. 1.3K estimated branded searches, -18.8% vs prior month. Share -1 points.

  4. 4.Quit Genius

    0.61%

    Held 4th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Tempest

    0.11%

    Held 5th. 30 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between I Am Sober and its closest rivals

How has branded search demand for I Am Sober changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for I Am Sober worldwide rose from 14.8K to 18.1K.
  • Across the 11 months ending August 2026, I Am Sober’s estimated Share of Search among sobriety apps worldwide increased from 64.5% to 65.3%.
  • Across the 11 months ending August 2026, I Am Sober’s estimated Share of Search among sobriety apps worldwide peaked at 73.6% in March 2026 and was lowest at 64.5% in October 2025.

How did search popularity change for sobriety apps worldwide in August 2026?

  1. In August 2026, I Am Sober gained estimated Share of Search among sobriety apps worldwide, from 64.6% to 65.3%.

  2. In August 2026, Sober Time lost estimated Share of Search among sobriety apps worldwide, from 5.7% to 4.7%.

  3. Estimated monthly branded searches for Reframe worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.

  4. Estimated monthly branded searches for Quit Genius worldwide fell 64.6% over 11 measured months, from 480 to 170 in August 2026.

  5. Estimated monthly branded searches for Tempest worldwide fell 57.1% over 11 measured months, from 70 to 30 in August 2026.

How is I Am Sober measured?

Brandwave collects information about searches that people make online using I Am Sober’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • i am sober

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How the Brand Demand Index is measured

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