Reframe vs Sober Time:Which is more popular by branded search?
In August 2026, Reframe had more branded searches than Sober Time among sobriety apps worldwide. Reframe was estimated to have 8.1K branded searches compared to Sober Time’s 1.3K, and held a 29.2% Share of Search versus Sober Time’s 4.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Reframe or Sober Time?
Compare the apps people use to track sobriety. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Reframe, Sober Time. The figures are in the table below the chart.
View monthly share of search table
| Month | I Am Sober | Reframe | Sober Time | Quit Genius | Tempest |
|---|---|---|---|---|---|
| Oct 2025 | 64.5% | 28.8% | 4.4% | 2.1% | 0.31% |
| Nov 2025 | 65% | 29% | 4.4% | 1.4% | 0.22% |
| Dec 2025 | 65% | 29% | 4.4% | 1.4% | 0.22% |
| Jan 2026 | 65.2% | 29.1% | 4.7% | 0.94% | 0.15% |
| Feb 2026 | 72.8% | 21.7% | 4% | 1.3% | 0.2% |
| Mar 2026 | 73.6% | 21.9% | 3.3% | 1.1% | 0.13% |
| Apr 2026 | 65.8% | 29.5% | 3.6% | 0.95% | 0.11% |
| May 2026 | 69% | 25.2% | 5% | 0.8% | 0.11% |
| Jun 2026 | 65.3% | 29.2% | 4.7% | 0.61% | 0.14% |
| Jul 2026 | 64.6% | 28.9% | 5.7% | 0.61% | 0.11% |
| Aug 2026 | 65.3% | 29.2% | 4.7% | 0.61% | 0.11% |
| Sep 2026 | — | — | — | — | — |
How has the Reframe and Sober Time comparison changed over the last 12 months?
3 findings
- Reframe was ahead of Sober Time in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Reframe’s estimated Share of Search among sobriety apps worldwide moved from 28.8% to 29.2%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
- Across the 11 months ending August 2026, Sober Time’s estimated Share of Search among sobriety apps worldwide moved from 4.4% to 4.7%, and its estimated monthly branded searches moved from 1K to 1.3K.
How did search popularity change for sobriety apps worldwide in August 2026?
2 changes
In August 2026, Sober Time lost estimated Share of Search among sobriety apps worldwide, from 5.7% to 4.7%.
Estimated monthly branded searches for Reframe worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Reframe’s and Sober Time’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Reframe
1 branded search term
- reframe app
Sober Time
1 branded search term
- sober time
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.