Brandwave

Goody vs Scunci:Which is searched more?

In September 2026, Scunci had more branded searches than Goody among snap clips brands worldwide. Scunci was estimated to have 5.4K branded searches compared to Goody’s 1.6K, and held a 23% Share of Search versus Goody’s 6.8%. These are worldwide searches for English-language branded terms.

Share of Search among snap clips brands worldwide in September 2026Which is more popular in search, Goody or Scunci?
Goody6.8%1.6K searches
vs
Scunci23%5.4K searches

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Which is more popular in search, Goody or Scunci?

Compare the snap clips brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Goody and Scunci among snap clips brands worldwide, by month

Share of Search by month for Scunci, Goody. The figures are in the table below the chart.

View monthly share of search table
MonthKitschScunciGoody
Oct 202557.1%31.4%11.4%
Nov 202566.8%26.7%6.5%
Dec 202570%23.3%6.7%
Jan 202652.4%21.4%26.2%
Feb 202660.6%27.3%12.1%
Mar 202647.1%21.2%31.7%
Apr 202667.7%23.9%8.4%
May 202660%25.9%14.1%
Jun 202660%24%16%
Jul 202665.3%24%10.7%
Aug 202670%23.3%6.7%
Sep 202670.2%23%6.8%

How has the Goody and Scunci comparison changed over the last 12 months?

  • The lead changed hands 4 times in the 12 months ending September 2026: Goody took it in January 2026, Scunci took it in February 2026, Goody took it in March 2026, Scunci took it in April 2026.
  • Across the 12 months ending September 2026, Goody’s estimated Share of Search among snap clips brands worldwide moved from 11.4% to 6.8%, and its estimated monthly branded searches moved from 2.4K to 1.6K.
  • Across the 12 months ending September 2026, Scunci’s estimated Share of Search among snap clips brands worldwide moved from 31.4% to 23%, and its estimated monthly branded searches moved from 6.6K to 5.4K.

How did search popularity change for snap clips brands worldwide in September 2026?

  1. Estimated monthly branded searches for Goody worldwide fell 33.3% over 12 measured months, from 2.4K to 1.6K in September 2026.

  2. Estimated monthly branded searches for Scunci worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

Other head-to-heads among snap clips brands

How each brand is measured

Brandwave collects information about searches that people make online using Goody’s and Scunci’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Goody

1 branded search term

  • goody hair clips

Scunci

1 branded search term

  • scunci

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

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