Brandwave

How popular isScunci in search?

In September 2026, there were an estimated 5.4K branded searches for Scunci worldwide which is down 18.2% over the last 12 months. Scunci holds 23% estimated Share of Search among snap clips brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Kitsch70.2%
  2. Scunci23%
  3. Goody6.8%
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Which snap clips brands compete with Scunci?

Scunci against snap clips brands worldwide, by month

Share of Search by month for Kitsch, Scunci, Goody. The figures are in the table below the chart.

View monthly share of search table
MonthKitschScunciGoody
Oct 202557.1%31.4%11.4%
Nov 202566.8%26.7%6.5%
Dec 202570%23.3%6.7%
Jan 202652.4%21.4%26.2%
Feb 202660.6%27.3%12.1%
Mar 202647.1%21.2%31.7%
Apr 202667.7%23.9%8.4%
May 202660%25.9%14.1%
Jun 202660%24%16%
Jul 202665.3%24%10.7%
Aug 202670%23.3%6.7%
Sep 202670.2%23%6.8%
  1. 1.Kitsch

    70.2%

    Held 1st. 16.5K estimated branded searches, -16.7% vs prior month. Share +0.2 points.

  2. 2.Scunci

    23%

    Held 2nd. 5.4K estimated branded searches, -18.2% vs prior month. Share -0.3 points.

  3. 3.Goody

    6.8%

    Held 3rd. 1.6K estimated branded searches, -15.8% vs prior month. Share +0.1 points.

Compare search popularity between Scunci and its closest rivals

How has branded search demand for Scunci changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Scunci worldwide fell from 6.6K to 5.4K.
  • Across the 12 months ending September 2026, Scunci’s estimated Share of Search among snap clips brands worldwide decreased from 31.4% to 23%.
  • Across the 12 months ending September 2026, Scunci’s estimated Share of Search among snap clips brands worldwide peaked at 31.4% in October 2025 and was lowest at 21.2% in March 2026.

How did search popularity change for snap clips brands worldwide in September 2026?

  1. Kitsch’s estimated Share of Search among snap clips brands worldwide has gained ground for 3 months in a row, from 60% to 70.2% in September 2026.

  2. Estimated monthly branded searches for Goody worldwide fell 33.3% over 12 measured months, from 2.4K to 1.6K in September 2026.

  3. Estimated monthly branded searches for Scunci worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

Where does Scunci compete?

Scunci is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Hair accessories brands5th of 60.68%Show ranking
Hair clips brands4th of 61.2%Show ranking
Snap clips brands2nd of 323%Shown above

How is Scunci measured?

Brandwave collects information about searches that people make online using Scunci’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • scunci

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How the Brand Demand Index is measured

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Is Scunci your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.