Hunters Element vs Santa Cruz:Which is searched more?

Name: Hunters Element vs Santa Cruz: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Santa Cruz had more branded searches than Hunters Element among skateboard brands worldwide. Santa Cruz was estimated to have 40.5K branded searches compared to Hunters Element’s 9.9K, and held a 55.6% Share of Search versus Hunters Element’s 13.6%. These are worldwide searches for English-language branded terms.

Share of Search among skateboard brands worldwide in September 2026Which is more popular in search, Hunters Element or Santa Cruz?

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Which is more popular in search, Hunters Element or Santa Cruz?

Compare the skateboard brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hunters Element and Santa Cruz among skateboard brands worldwide, by month

Month	Santa Cruz	Enjoi	Hunters Element	Almost
Oct 2025	68.3%	16.8%	7.5%	7.5%
Nov 2025	65.9%	16.1%	10.8%	7.2%
Dec 2025	68.1%	16.7%	9.1%	6.1%
Jan 2026	65.7%	19.7%	8.8%	5.9%
Feb 2026	54.9%	30.1%	9%	6%
Mar 2026	59.7%	21.9%	11.9%	6.5%
Apr 2026	62.9%	18.9%	12.6%	5.6%
May 2026	56.3%	20.7%	16.9%	6.1%
Jun 2026	54.5%	24.4%	16.3%	4.8%
Jul 2026	49.5%	27.1%	18.1%	5.4%
Aug 2026	54.5%	24.4%	16.3%	4.8%
Sep 2026	55.6%	24.8%	13.6%	6%

How has the Hunters Element and Santa Cruz comparison changed over the last 12 months?

3 findings

Santa Cruz was ahead of Hunters Element in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Hunters Element’s estimated Share of Search among skateboard brands worldwide moved from 7.5% to 13.6%, and its estimated monthly branded searches held steady at 9.9K.
Across the 12 months ending September 2026, Santa Cruz’s estimated Share of Search among skateboard brands worldwide moved from 68.3% to 55.6%, and its estimated monthly branded searches moved from 90.5K to 40.5K.

How did search popularity change for skateboard brands worldwide in September 2026?

2 changes

In September 2026, Santa Cruz gained estimated Share of Search among skateboard brands worldwide, from 54.5% to 55.6%.
In September 2026, Hunters Element lost estimated Share of Search among skateboard brands worldwide, from 16.3% to 13.6%.

Other head-to-heads among skateboard brands

How each brand is measured

Brandwave collects information about searches that people make online using Hunters Element’s and Santa Cruz’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.