Almost vs Santa Cruz:Which is searched more?
In September 2026, Santa Cruz had more branded searches than Almost among skateboard brands worldwide. Santa Cruz was estimated to have 40.5K branded searches compared to Almost’s 4.4K, and held a 55.6% Share of Search versus Almost’s 6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Almost or Santa Cruz?
Compare the skateboard brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Santa Cruz, Almost. The figures are in the table below the chart.
View monthly share of search table
| Month | Santa Cruz | Enjoi | Hunters Element | Almost |
|---|---|---|---|---|
| Oct 2025 | 68.3% | 16.8% | 7.5% | 7.5% |
| Nov 2025 | 65.9% | 16.1% | 10.8% | 7.2% |
| Dec 2025 | 68.1% | 16.7% | 9.1% | 6.1% |
| Jan 2026 | 65.7% | 19.7% | 8.8% | 5.9% |
| Feb 2026 | 54.9% | 30.1% | 9% | 6% |
| Mar 2026 | 59.7% | 21.9% | 11.9% | 6.5% |
| Apr 2026 | 62.9% | 18.9% | 12.6% | 5.6% |
| May 2026 | 56.3% | 20.7% | 16.9% | 6.1% |
| Jun 2026 | 54.5% | 24.4% | 16.3% | 4.8% |
| Jul 2026 | 49.5% | 27.1% | 18.1% | 5.4% |
| Aug 2026 | 54.5% | 24.4% | 16.3% | 4.8% |
| Sep 2026 | 55.6% | 24.8% | 13.6% | 6% |
How has the Almost and Santa Cruz comparison changed over the last 12 months?
3 findings
- Santa Cruz was ahead of Almost in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Almost’s estimated Share of Search among skateboard brands worldwide moved from 7.5% to 6%, and its estimated monthly branded searches moved from 9.9K to 4.4K.
- Across the 12 months ending September 2026, Santa Cruz’s estimated Share of Search among skateboard brands worldwide moved from 68.3% to 55.6%, and its estimated monthly branded searches moved from 90.5K to 40.5K.
How did search popularity change for skateboard brands worldwide in September 2026?
2 changes
In September 2026, Almost gained estimated Share of Search among skateboard brands worldwide, from 4.8% to 6%.
In September 2026, Santa Cruz gained estimated Share of Search among skateboard brands worldwide, from 54.5% to 55.6%.
Other head-to-heads among skateboard brands
How each brand is measured
Brandwave collects information about searches that people make online using Almost’s and Santa Cruz’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Almost
1 branded search term
- almost skateboard
Santa Cruz
1 branded search term
- santa cruz skateboards
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.