Belkin vs Spigen:Which is more popular?
In October 2026, Belkin had more branded searches than Spigen among screen protector brands worldwide. Belkin had about 14,800 branded searches, while Spigen had 9,900. Belkin made up 14.7% of all screen protector brand searches we track, and Spigen accounted for 9.9%. When we asked ChatGPT and Google AI Overviews about screen protector brands, Belkin and Spigen each appeared in three of the five answers. Spigen was mentioned before Belkin in three out of four answers.
Who do people search for more?
Belkin, about 49% more searches than Spigen
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Spigen, named ahead of Belkin in 3 of 4 answers
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Top screen protector brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Belkin was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Spigen was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Spigen was listed before Belkin in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Spigen1st
ZAGG2nd- Belkin3rd
- amFilm4th
ESR5th
OtterBox6th
PanzerGlass–
TORRAS–- Ailun–
Supershieldz–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ZAGG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Belkin3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Spigen3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- amFilm2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- ESR1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- TORRAS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- OtterBox1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- PanzerGlass0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Ailun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Supershieldz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about screen protector brands
5 answers
Asked ChatGPT
“Which screen protector brand should I buy?”
Asked ChatGPT
“What are the best screen protector brands?”
Asked ChatGPT
“What's the best screen protector for a phone that gets dropped a lot?”
Searched Google, AI Overview
“screen protector”
Searched Google, AI Overview
“best screen protector”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Belkin or Spigen more popular in search?
This chart shows how often people search Google for Belkin and Spigen by name. Each line represents a brand's share of searches for all ten screen protector brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Belkin, Spigen. The figures are in the table below the chart.
View monthly share of searches table
| Month | ZAGG | PanzerGlass | Belkin | Spigen | ESR | TORRAS | Ailun | OtterBox | Supershieldz | amFilm |
|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 37.5% | 17.7% | 11.8% | 11.8% | 9.6% | 3.5% | 2.3% | 2.9% | 1.5% | 1.5% |
| Dec 2025 | 43.3% | 14.3% | 11.7% | 9.5% | 9.5% | 2.8% | 2.3% | 2.8% | 1.9% | 1.9% |
| Jan 2026 | 45.7% | 14.8% | 12.1% | 8.1% | 8.1% | 2.4% | 2.9% | 2.9% | 1.5% | 1.5% |
| Feb 2026 | 42.7% | 16.4% | 13.4% | 9% | 7.3% | 2.7% | 2.7% | 2.7% | 1.8% | 1.4% |
| Mar 2026 | 46.1% | 14.9% | 12.2% | 8.1% | 6.7% | 3% | 2.4% | 3.6% | 1.6% | 1.6% |
| Apr 2026 | 46.8% | 15.1% | 12.3% | 8.3% | 6.7% | 2.4% | 2.4% | 3% | 1.6% | 1.3% |
| May 2026 | 47.3% | 15.2% | 12.5% | 8.3% | 6.8% | 2% | 2.5% | 2.5% | 1.6% | 1.3% |
| Jun 2026 | 50.6% | 13.7% | 11.2% | 9.1% | 6.1% | 1.8% | 2.2% | 2.7% | 1.5% | 1.2% |
| Jul 2026 | 45% | 14.8% | 12.1% | 12.1% | 5.4% | 1.9% | 2.4% | 2.9% | 1.9% | 1.3% |
| Aug 2026 | 44% | 14.2% | 14.2% | 11.6% | 5.2% | 2.3% | 2.3% | 2.8% | 2.3% | 1.2% |
| Sep 2026 | 34% | 19.6% | 16% | 10.7% | 8.7% | 3.9% | 2.1% | 2.1% | 1.7% | 1.1% |
| Oct 2026 | 39.5% | 18% | 14.7% | 9.9% | 6.6% | 3.6% | 2.4% | 2.4% | 1.6% | 1.3% |
Belkin and Spigen sell other things too, so only their searches that name this product count here, like “belkin screen protector”.
How has branded search for Belkin and Spigen changed worldwide over the last 12 months?
3 findings
- Belkin was ahead of Spigen in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Belkin’s share of searches among screen protector brands worldwide moved from 11.8% to 14.7%, and its estimated monthly branded searches held steady at 14.8K.
- Across the 12 months ending October 2026, Spigen’s share of searches among screen protector brands worldwide moved from 11.8% to 9.9%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
How did search popularity change for screen protector brands worldwide in October 2026?
2 changes
In October 2026, Belkin lost share of searches among screen protector brands worldwide, from 16% to 14.7%.
In October 2026, Spigen lost share of searches among screen protector brands worldwide, from 10.7% to 9.9%.
How are Belkin’s and Spigen’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Belkin’s and Spigen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among screen protector brands
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