Brandwave

Le Creuset vs Staub:Which is searched more?

In September 2026, Le Creuset had more branded searches than Staub among roasting dish brands worldwide. Le Creuset was estimated to have 1.5M branded searches compared to Staub’s 135K, and held an 81.8% Share of Search versus Staub’s 7.4%. These are worldwide searches for English-language branded terms.

Share of Search among roasting dish brands worldwide in September 2026Which is more popular in search, Le Creuset or Staub?
Le Creuset81.8%1.5M searches
vs
Staub7.4%135K searches

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Which is more popular in search, Le Creuset or Staub?

Compare the roasting dish brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Le Creuset and Staub among roasting dish brands worldwide, by month

Share of Search by month for Le Creuset, Staub. The figures are in the table below the chart.

View monthly share of search table
MonthLe CreusetPyrexStaubScanpan
Oct 202580.2%8.8%8.8%2.2%
Nov 202581.1%7.3%8.9%2.7%
Dec 202581.5%7.3%9%2.2%
Jan 202676.9%10.3%10.3%2.5%
Feb 202678.6%10.6%8.7%2.1%
Mar 202678.6%10.6%8.7%2.1%
Apr 202679.8%10.8%7.2%2.2%
May 202679.8%10.8%7.2%2.2%
Jun 202680.9%10.9%6%2.2%
Jul 202680.9%10.9%6%2.2%
Aug 202677.6%12.8%7%2.6%
Sep 202681.8%9%7.4%1.8%

How has the Le Creuset and Staub comparison changed over the last 12 months?

  • Le Creuset was ahead of Staub in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Le Creuset’s estimated Share of Search among roasting dish brands worldwide moved from 80.2% to 81.8%, and its estimated monthly branded searches held steady at 1.5M.
  • Across the 12 months ending September 2026, Staub’s estimated Share of Search among roasting dish brands worldwide moved from 8.8% to 7.4%, and its estimated monthly branded searches moved from 165K to 135K.

How did search popularity change for roasting dish brands worldwide in September 2026?

  1. In September 2026, Le Creuset gained estimated Share of Search among roasting dish brands worldwide, from 77.6% to 81.8%.

  2. Estimated monthly branded searches for Staub worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

Other head-to-heads among roasting dish brands

How each brand is measured

Brandwave collects information about searches that people make online using Le Creuset’s and Staub’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Le Creuset

1 branded search term

  • le creuset

Staub

1 branded search term

  • staub

How the Brand Demand Index is measured

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