Brandwave

Property management software:Which brands are most popular in search?

In August 2026, AppFolio was the most searched among property management software worldwide, with an estimated 165K branded searches and 45.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. AppFolio45.1%
  2. Yardi20.2%
  3. Buildium16.5%
  4. DoorLoop9.1%
  5. Entrata9.1%

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Share of SearchLeaderboard

Compare the systems landlords manage properties with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among property management software worldwide, by month

Share of Search by month for AppFolio, Yardi, Buildium, DoorLoop, Entrata. The figures are in the table below the chart.

View monthly share of search table
MonthAppFolioYardiBuildiumDoorLoopEntrata
Oct 202542.4%23.2%15.5%8.5%10.4%
Nov 202538.2%25.7%17.2%9.4%9.4%
Dec 202540.1%22.1%18.1%9.9%9.9%
Jan 202640.2%22%18%9.9%9.9%
Feb 202641.6%22.8%15.2%10.2%10.2%
Mar 202640.2%22%18%9.9%9.9%
Apr 202640.2%22%18%9.9%9.9%
May 202641.6%22.8%15.2%10.2%10.2%
Jun 202640.2%22%18%9.9%9.9%
Jul 202644.2%19.8%16.2%8.9%10.9%
Aug 202645.1%20.2%16.5%9.1%9.1%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.AppFolio

    45.1%

    Held 1st. 165K estimated branded searches, 0% vs prior month. Share +0.9 points.

  2. 2.Yardi

    20.2%

    Held 2nd. 74K estimated branded searches, 0% vs prior month. Share +0.4 points.

  3. 3.Buildium

    16.5%

    Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share +0.3 points.

  4. 4.DoorLoop

    9.1%

    Moved from 5th to 4th. 33.1K estimated branded searches, 0% vs prior month. Share +0.2 points.

  5. 5.Entrata

    9.1%

    Moved from 4th to 5th. 33.1K estimated branded searches, -18.3% vs prior month. Share -1.8 points.

Compare search popularity between leading brands

Which brand is most popular in search among property management software worldwide?

In August 2026, AppFolio was the most searched among property management software worldwide, with an estimated 165K branded searches and 45.1% estimated Share of Search within this set. Yardi is in 2nd place, 24.9 percentage points behind at 20.2% Share of Search.

Global property management software, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
AppFolio42.4% → 45.1%45.1%Aug 202638.2%Nov 20251st
Yardi23.2% → 20.2%25.7%Nov 202519.8%Jul 20262nd
Buildium15.5% → 16.5%18.1%Dec 202515.2%Feb 20263rd
DoorLoop8.5% → 9.1%10.2%Feb 20268.5%Oct 20255th → 4th
Entrata10.4% → 9.1%10.9%Jul 20269.1%Aug 20264th → 5th

Each finding as a sentence

  • Across the 11 months ending August 2026, AppFolio’s estimated Share of Search among property management software worldwide increased from 42.4% to 45.1%.
  • Across the 11 months ending August 2026, Yardi’s estimated Share of Search among property management software worldwide decreased from 23.2% to 20.2%.
  • Across the 11 months ending August 2026, Buildium’s estimated Share of Search among property management software worldwide increased from 15.5% to 16.5%.
  • Across the 11 months ending August 2026, DoorLoop’s estimated Share of Search among property management software worldwide increased from 8.5% to 9.1%.
  • Across the 11 months ending August 2026, Entrata’s estimated Share of Search among property management software worldwide decreased from 10.4% to 9.1%.
  • Across the 11 months ending August 2026, AppFolio’s estimated Share of Search among property management software worldwide peaked at 45.1% in August 2026 and was lowest at 38.2% in November 2025.
  • Across the 11 months ending August 2026, Yardi’s estimated Share of Search among property management software worldwide peaked at 25.7% in November 2025 and was lowest at 19.8% in July 2026.
  • Across the 11 months ending August 2026, Buildium’s estimated Share of Search among property management software worldwide peaked at 18.1% in December 2025 and was lowest at 15.2% in February 2026.
  • Across the 11 months ending August 2026, DoorLoop’s estimated Share of Search among property management software worldwide peaked at 10.2% in February 2026 and was lowest at 8.5% in October 2025.
  • Across the 11 months ending August 2026, Entrata’s estimated Share of Search among property management software worldwide peaked at 10.9% in July 2026 and was lowest at 9.1% in August 2026.
  • Across the 11 months ending August 2026, DoorLoop rose from 5th to 4th among property management software worldwide.
  • Across the 11 months ending August 2026, Entrata fell from 4th to 5th among property management software worldwide.

How did search popularity change for property management software worldwide in August 2026?

  1. In August 2026, AppFolio gained estimated Share of Search among property management software worldwide, from 44.2% to 45.1%.

  2. In August 2026, Entrata lost estimated Share of Search among property management software worldwide, from 10.9% to 9.1%.

  3. In August 2026, DoorLoop rose from 5th to 4th among property management software worldwide.

  4. Estimated monthly branded searches for Buildium worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.

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